{"id":699499,"date":"2026-05-28T14:31:09","date_gmt":"2026-05-28T14:31:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/699499\/"},"modified":"2026-05-28T14:31:09","modified_gmt":"2026-05-28T14:31:09","slug":"tradepmr-promotes-scott-victoria-to-president","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/699499\/","title":{"rendered":"TradePMR Promotes Scott Victoria to President"},"content":{"rendered":"

TradePMR has expanded its senior leadership team, adding president to long-time employee Scott Victoria\u2019s duties.\u00a0<\/p>\n

He\u2019ll continue to serve in his current role as chief operating officer at the Florida-based custodial services provider, which was acquired by Robinhood early last year. The company also named Kate Mapstone, a strategic advisor at Robinhood, as head of RIA strategy, a newly created position.<\/p>\n

In his expanded role, Victoria, who started at TradePMR as an intern in 2009, will focus on executing the firm’s strategy across the organization. He played a central role in bringing TradePMR and Robinhood together and will add compliance, growth and marketing at the top of the funnel to his responsibilities.\u00a0<\/p>\n

Mapstone has already been working with TradePMR to tap into the larger Robinhood organization, and she\u2019ll continue that in her new role. She\u2019ll help TradePMR access Robinhood\u2019s resources and products that may be relevant to the RIA market.\u00a0<\/p>\n

Related:People Moves: Wells Fargo Hires Former Google AI Finance Leader<\/a><\/p>\n

\u201cEvery time you go through a merger or an acquisition, it\u2019s time to learn to work together,\u201d said Robb Baldwin, founder and CEO of TradePMR. \u201cAdding Kate to our side of the business is really more or less a bridge, a link that we feel will really help us speed that process up and get a lot more items to market that Robinhood currently has for retail. And that\u2019s really the leading edge of this, is just to try to make sure we get to speed up, we get to process things faster, we get more products to market, and we bring things to advisors that they haven\u2019t been able to have in the marketplace.\u201d<\/p>\n

Baldwin, who has served as vice president and general manager of TradePMR since the acquisition, will continue to lead the firm as CEO. Going forward, he\u2019ll focus more directly on advisors, spending time in the market, deepening industry relationships and building new connections with RIAs.<\/p>\n

Part of Victoria\u2019s new role will focus on growth and marketing, including pursuing more RIAs that use multiple custodians. \u00a0<\/p>\n

\u201cWe want to earn more and more of their business, and I think we have a great opportunity to do that, especially as we continue to expand the product offering from Robinhood and bring that to bear,\u201d he said.<\/p>\n

TradePMR currently uses Wells Fargo\u2019s First Clearing for custody, and the firm recently extended its contract with the custodian to 2032. But in the long term, the firm wants to be dual-custody, and it plans to add Robinhood as an option over the next 18 to 24 months, Baldwin said.\u00a0<\/p>\n

\u201cIt also gives us time on the Robinhood side to continue to develop and to listen to what the next generation is expecting from the advisor\u2019s perspective and be able to iterate on that and continue to build that out and gives us the time to do that,\u201d Baldwin said.\u00a0<\/p>\n

Related:SEC\u2019s Peirce to Depart Wall Street Regulator for Law School Job<\/a><\/p>\n

This follows news last week that\u00a0TradePMR added a former Wells Fargo Advisors Financial Network team<\/a>\u00a0that launched their own RIA, Gryphon Wealth, with $3 billion in assets, on its platform.\u00a0<\/p>\n

In March, Robinhood and TradePMR went live with a pilot<\/a> for an advisor referral program, Robinhood Advisor Network<\/a>, that the firms have teased at for more than a year.<\/p>\n","protected":false},"excerpt":{"rendered":"TradePMR has expanded its senior leadership team, adding president to long-time employee Scott Victoria\u2019s duties.\u00a0 He\u2019ll continue to…\n","protected":false},"author":2,"featured_media":699500,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[45,49,48,133,131,132],"class_list":["post-699499","post","type-post","status-publish","format-standard","has-post-thumbnail","category-personal-finance","tag-business","tag-ca","tag-canada","tag-finance","tag-personal-finance","tag-personalfinance"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/699499","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=699499"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/699499\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/699500"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=699499"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=699499"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=699499"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}