{"id":703579,"date":"2026-05-30T10:52:11","date_gmt":"2026-05-30T10:52:11","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/703579\/"},"modified":"2026-05-30T10:52:11","modified_gmt":"2026-05-30T10:52:11","slug":"mercedes-pulls-out-of-alpine-f1-share-talks-over-asking-price","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/703579\/","title":{"rendered":"Mercedes pulls out of Alpine F1 share talks over asking price"},"content":{"rendered":"<p>Mercedes is no longer pursuing a minority stake in the Alpine F1 team after disagreeing with Otro Capital&#8217;s asking price.<\/p>\n<p>Mercedes, which is already supplying power units and gearboxes to Alpine, had been interested in acquiring Otro Capital&#8217;s 24% stake, and the manufacturer had agreed in principle with majority owner Renault to buy them.<\/p>\n<p>Advertisement<\/p>\n<p>However, as first reported by the BBC and verified by Motorsport, that deal has now collapsed. It is understood Otro Capital&#8217;s $720m asking price, which values the team at $3bn, is well above what Mercedes thinks Alpine&#8217;s valuation is, and therefore exceeds what it considers a sound financial investment.<\/p>\n<p>Mercedes has declined to comment on the matter, while Alpine has been contacted for comment.<\/p>\n<p>George Russell, Mercedes<img alt=\"George Russell, Mercedes\" loading=\"lazy\" width=\"960\" height=\"640\" decoding=\"async\" data-nimg=\"1\" class=\"standard-img\" style=\"color:transparent\" src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/05\/513ba4e04f75d00495fc504838af0f3b.jpeg\"\/><\/p>\n<p>George Russell, Mercedes<\/p>\n<p>Otro acquired the shares as recently as June 2023 for $233m. Majority shareholder Renault is understood to have the power to veto any buyers of Otro&#8217;s share until September. A consortium around former Red Bull F1 boss Christian Horner is among the other parties interested in acquiring the share.<\/p>\n<p>Advertisement<\/p>\n<p>This week Alpine announced a landmark deal with luxury giant Gucci for a title sponsorship of the team, with the Enstone-based squad rebranded as Gucci Racing Alpine in 2027.<\/p>\n<p>Gucci will replace water technology BWT as the team&#8217;s title sponsor and will also take over the team&#8217;s car livery.<\/p>\n<p>Former Alpine CEO Luca de Meo, who now heads up Gucci&#8217;s parent company Kering, was a key player in sealing the deal with the team&#8217;s executive advisor Flavio Briatore.<\/p>\n<p>Read Also:<\/p>\n<p><a target=\"_blank\" href=\"https:\/\/www.motorsport.com\/f1\/news\/alpine-continues-quest-to-fix-pierre-gaslys-mystifying-car-issues\/10824331\/\" rel=\"nofollow noopener\"><img alt=\"\" loading=\"lazy\" width=\"413\" height=\"276\" decoding=\"async\" data-nimg=\"1\" class=\"standard-img\" style=\"color:transparent\" src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/05\/c989ce68af5416dd4f49ee1c455e78b7.jpeg\"\/><\/a><\/p>\n<p><a href=\"https:\/\/www.motorsport.com\/f1\/news\/alpine-continues-quest-to-fix-pierre-gaslys-mystifying-car-issues\/10824331\/\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:Alpine continues quest to fix Pierre Gasly&#039;s mystifying car issues;elm:context_link;itc:0;sec:content-canvas\" data-yga=\"{&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yLinkText&quot;:&quot;Alpine continues quest to fix Pierre Gasly&#039;&quot;}\" class=\"link \"> Alpine continues quest to fix Pierre Gasly&#8217;s mystifying car issues <\/a><\/p>\n<p>To read more Motorsport.com articles <a href=\"https:\/\/www.motorsport.com\/\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:visit our website;elm:context_link;itc:0;sec:content-canvas\" data-yga=\"{&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yLinkText&quot;:&quot;visit our website&quot;}\" class=\"link \">visit our website<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"Mercedes is no longer pursuing a minority stake in the Alpine F1 team after disagreeing with Otro Capital&#8217;s&hellip;\n","protected":false},"author":2,"featured_media":703580,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[441],"tags":[71688,49,48,578,576,577,1881,255924,82],"class_list":["post-703579","post","type-post","status-publish","format-standard","has-post-thumbnail","category-formula-1","tag-alpine-f1-team","tag-ca","tag-canada","tag-f1","tag-formula-1","tag-formula1","tag-mercedes","tag-otro-capital","tag-sports"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/703579","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=703579"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/703579\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/703580"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=703579"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=703579"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=703579"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}