{"id":712473,"date":"2026-06-03T15:17:08","date_gmt":"2026-06-03T15:17:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/712473\/"},"modified":"2026-06-03T15:17:08","modified_gmt":"2026-06-03T15:17:08","slug":"ai-morgan-stanley-to-open-its-wealth-management-funnel-to-agents","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/712473\/","title":{"rendered":"AI: Morgan Stanley to open its wealth management funnel to agents"},"content":{"rendered":"<p>Morgan Stanley&#8217;s office in Canary Wharf financial district on Jan. 30, 2025 in London, UK.<\/p>\n<p>Mike Kemp | In Pictures | Getty Images<\/p>\n<p><a href=\"https:\/\/www.cnbc.com\/quotes\/MS\/\" rel=\"nofollow noopener\" target=\"_blank\">Morgan Stanley<\/a> will soon open a key wealth management funnel to artificial intelligence agents from thousands of corporations, CNBC has learned exclusively. It&#8217;s one of the earliest instances of a major Wall Street bank opening its platforms to external AI tools. <\/p>\n<p>The move will allow clients&#8217; autonomous agents to pull data and insights directly from the firm&#8217;s stock administration platforms, ShareWorks and Equity Edge, bypassing the traditional software interfaces built for human users, according to <a href=\"https:\/\/www.crunchbase.com\/person\/mark-mitchell-2\" target=\"_blank\" rel=\"nofollow noopener\">Mark Mitchell<\/a>, chief product officer of <a href=\"https:\/\/www.morganstanley.com\/atwork\/our-story\" target=\"_blank\" rel=\"nofollow noopener\">Morgan Stanley at Work<\/a>.<\/p>\n<p>In April, Morgan Stanley executives attributed $1.2 trillion in assets gathered to its workplace strategy.<\/p>\n<p>&#8220;The way we see it, in a future state, our corporate clients will not be logging into ShareWorks or Equity Edge,&#8221; Mitchell said.<\/p>\n<p>Instead, they&#8217;ll be &#8220;using agentic AI-powered tools on their desktops within the four walls of their companies, interacting with our platforms in a purely agentic way,&#8221; he said.<\/p>\n<p>The bank has already granted a handful of clients early agentic access and plans to open it up to the firm&#8217;s 3,400 administration clients by next year, Mitchell said.<\/p>\n<p>It&#8217;s the latest sign that Wall Street is preparing for a future where AI agents handle tasks now performed by software users. <\/p>\n<p>Rivals including <a href=\"https:\/\/www.cnbc.com\/quotes\/JPM\/\" rel=\"nofollow noopener\" target=\"_blank\">JPMorgan Chase<\/a> and <a href=\"https:\/\/www.cnbc.com\/quotes\/GS\/\" rel=\"nofollow noopener\" target=\"_blank\">Goldman Sachs<\/a> are using AI agents internally for things like writing code, but have yet to publicly announce steps to allow external agents to connect directly to their firms&#8217; systems. <\/p>\n<p><a id=\"headline0\"\/>Morgan Stanley wealth management<\/p>\n<p>Morgan Stanley has taken the staid business of managing stock compensation plans for corporations and turned it into a crucial funnel for the firm&#8217;s wealth management division, which is the world&#8217;s largest at $7.35 trillion in client assets. <\/p>\n<p>The firm acquired Solium Capital in 2019 and E-Trade in 2020, creating a business that it says caters to almost half of the companies in the S&amp;P 500 and eight of the 10 biggest <a href=\"https:\/\/www.cnbc.com\/2026\/06\/01\/ai-startup-valuations-pre-chatgpt.html\" rel=\"nofollow noopener\" target=\"_blank\">unicorn startups<\/a>. The key insight it had was that by administering employee stock plans, Morgan Stanley can convert workers into advisory clients as their wealth grows. <\/p>\n<p>The bank&#8217;s AI pitch to corporate clients is straightforward: Fast-growing technology and biotech companies want to administer increasingly complex stock plans without adding headcount in support roles like human resources, said Mitchell.<\/p>\n<p>At these companies, AI agents can handle aspects of the job without adding human employees, he said.<\/p>\n<p>Internally, there&#8217;s a similar logic: Morgan Stanley sees agentic AI allowing it to scale its own services \u2014 customer support, plan administration, the wealth management funnel \u2014 without adding &#8220;thousands and thousands&#8221; of employees, Mitchell said.<\/p>\n<p>For this change, Morgan Stanley is leaning on something called the Model Context Protocol, an open source standard that allows AI models to plug into data sources. <\/p>\n<p>In a pre-AI world, companies would&#8217;ve frowned upon allowing clients to bypass the online front door to their services. For decades, companies fought to hook users on proprietary platforms.<\/p>\n<p>Morgan Stanley, which began partnering with OpenAI in 2022, believes that matters less in a world where AI agents become the primary interface. Software is &#8220;at an inflection point, clearly,&#8221; Mitchell said. <\/p>\n<p>&#8220;The companies that are going to survive in the future are the ones who have proprietary data and business logic, which is the foundation of our offering,&#8221; Mitchell said.<\/p>\n<p>&#8220;The fact that they won&#8217;t be logging into&#8221; the websites, he said, &#8220;doesn&#8217;t scare us at all.&#8221;<\/p>\n<p><a href=\"https:\/\/www.google.com\/preferences\/source?q=https:\/\/www.cnbc.com\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Choose CNBC as your preferred source on Google and never miss a moment from the most trusted name in business news.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Morgan Stanley&#8217;s office in Canary Wharf financial district on Jan. 30, 2025 in London, UK. Mike Kemp |&hellip;\n","protected":false},"author":2,"featured_media":712474,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[62,276,277,4498,4497,1386,161,49,48,11119,6501,1385,4495,12816,61,5673],"class_list":["post-712473","post","type-post","status-publish","format-standard","has-post-thumbnail","category-artificial-intelligence","tag-ai","tag-artificial-intelligence","tag-artificialintelligence","tag-banks","tag-breaking-news-investing","tag-breaking-news-markets","tag-business-news","tag-ca","tag-canada","tag-fintech","tag-goldman-sachs-group-inc","tag-investment-strategy","tag-jpmorgan-chase-co","tag-morgan-stanley","tag-technology","tag-venture-capital"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/712473","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=712473"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/712473\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/712474"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=712473"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=712473"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=712473"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}