Nancy D’Onofrio, an executive with recruitment firm Randstad Canada, explains what’s driving the doomjobbing workplace trend. <\/p>\n
Many people desperate to find work have been \u201cdoomjobbing,\u201d sending mass job applications with the help of artificial intelligence and inundating hiring teams, according to employment insiders.<\/p>\n
Doomjobbing highlights some of the challenges facing jobseekers amid a fiercely competitive job market and rising youth unemployment rate<\/a>, experts say, but it isn\u2019t the best strategy.<\/p>\n Alexandra Tillo, senior talent marketing consultant at the jobs site Indeed, said applying to dozens of jobs in one sitting may \u201cfeel productive,\u201d but it can backfire and lead to burnout.<\/p>\n \u201cThe challenge is that the quantity doesn\u2019t always translate into results,\u201d she said in a Zoom interview with CTVNews.ca from Toronto on Monday. \u201cAnd so when you have candidates that spend very little time tailoring applications or even thinking critically about the fit for the role, they often end up putting more effort while they\u2019re seeing fewer (positive) outcomes …\u201d<\/p>\n What is doomjobbing?<\/p>\n Doomjobbing means \u201cendlessly applying to a high volume of jobs with relatively low energy, low focus, and low personalization or detail,\u201d Ben Shepherd, branch director with the global employment agency Robert Half, said in a Zoom interview with CTVNews.ca from Calgary on Monday.<\/p>\n Doomjobbing has been likened to the job search version of \u201cdoomscrolling<\/a>.\u201d Doomscrolling<\/a> is already found in dictionaries, which define it as spending a lot of time reading negative news online.<\/p>\n Doomjobbing has now been gaining attention online. In an Instagram post on May 22<\/a>, Cambridge Dictionary asked if doomjobbing should be a new word.<\/p>\n Why doomjobbing?<\/p>\n Generative AI<\/a> has contributed to the rise of doomjobbing, Shepherd said. People have been using AI to make it more efficient to apply for multiple jobs, he said, bombarding job postings across different industries with automated job applications.<\/p>\n Doomjobbing is coming from pressure, not laziness, said Nancy D\u2019Onofrio, vice-president of strategic accounts and social selling<\/a> with recruitment firm Randstad Canada.<\/p>\n \u201cSo there\u2019s a lot of job market anxiety, and technology in the midst of that really makes it easy to submit, right?\u201d D\u2019Onofrio said in a Zoom interview with CTVNews.ca from Toronto on Monday, noting people can get into a \u201creactive mode instead of a proactive strategic mindset when applying.\u201d<\/p>\n Doomjobbing could result from a \u201cconfidence gap,\u201d D\u2019Onofrio added.<\/p>\n