{"id":725985,"date":"2026-06-09T21:11:11","date_gmt":"2026-06-09T21:11:11","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/725985\/"},"modified":"2026-06-09T21:11:11","modified_gmt":"2026-06-09T21:11:11","slug":"josh-allen-was-the-nfls-most-popular-player-last-year","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/725985\/","title":{"rendered":"Josh Allen Was The NFL’s Most Popular Player Last Year"},"content":{"rendered":"

Josh Allen<\/a> is still seeking a Super Bowl<\/a>, but he earned a different distinction last season.<\/p>\n

The NFL<\/a> Players Association released a list<\/a> of the top 50 players based on merchandise sales from March 1, 2025, through February 28, 2026. Allen topped the leaderboard for the first time, beating out Drake Maye<\/a> and Saquon Barkley<\/a> for the No. 1 spot.<\/p>\n

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The rankings include all official NFL merchandise but exclude money earned from endorsements and sponsorships. While Maye bested his AFC East<\/a> rival in total jersey sales, Allen generated the most international jersey sales and also led the league in FOCO bobblehead and Fathead sales.<\/p>\n

Allen ranked sixth last year and 11th in the previous time period. His longtime rival, Patrick Mahomes<\/a>, secured a top-10 spot for the eighth straight time.<\/p>\n

Barkley held the top merchandise slot in last year’s top 50. His Philadelphia Eagles<\/a> teammate, Jalen Hurts<\/a>, held the No. 1 designation in a 2023 list that ended Tom Brady<\/a>‘s three-year run in first place.<\/p>\n

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Josh Allen’s rise to stardom\"JanJan 17, 2026; Denver<\/a>, CO, USA; Buffalo Bills<\/a> quarterback Josh Allen (17) rolls out during the second quarter of an AFC Divisional Round playoff game against the Denver Broncos<\/a> at Empower Field at Mile High. Mandatory Credit: Ron Chenoy-Imagn Images\u00a9 Ron Chenoy-Imagn Images<\/p>\n

Allen helped solidify his standing as a face of the league when garnering MVP honors in 2024. He posted a higher completion percentage (69.3%) and quarterback rating (102.2) last season, accounting for 39 total touchdowns.<\/p>\n

The stars seemed aligned for Allen to capture his first AFC title, but the Bills suffered a gutting overtime loss to the Denver Broncos<\/a> in the Divisional Round. Allen still hasn’t played in a Super Bowl despite tallying eight victories in the last six postseasons.<\/p>\n

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That quest may help bolster Allen’s popularity, especially as fans grew tired of seeing Mahomes and the Kansas City Chiefs<\/a> frequently compete for a Lombardi Trophy. The 30-year-old is focused on bringing the Bills their first title in franchise history.<\/p>\n

“This city winning a Super Bowl is the last greatest sports story in all of the world. I really do believe that,” Allen told Go Long’s Tyler Dunne<\/a>. “I want to be the guy that does it.”<\/p>\n

This story was originally published by The Spun<\/a> on Jun 9, 2026, where it first appeared in the NFL<\/a> section. Add The Spun as a Preferred Source by clicking here.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Josh Allen is still seeking a Super Bowl, but he earned a different distinction last season. The NFL…\n","protected":false},"author":2,"featured_media":725986,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[436],"tags":[1748,49,48,1990,1743,2221,12483,262014,2212,1727,262013,514,2218,1747,3949,82,19501,12486],"class_list":["post-725985","post","type-post","status-publish","format-standard","has-post-thumbnail","category-nfl","tag-buffalo-bills","tag-ca","tag-canada","tag-denver","tag-denver-broncos","tag-drake-maye","tag-jalen-hurts","tag-jersey-sales","tag-josh-allen","tag-kansas-city-chiefs","tag-merchandise-sales","tag-nfl","tag-patrick-mahomes","tag-philadelphia-eagles","tag-saquon-barkley","tag-sports","tag-super-bowl","tag-tom-brady"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/725985","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=725985"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/725985\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/725986"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=725985"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=725985"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=725985"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}