What does it take to sit courtside at a Knicks game? More than just a high-priced ticket; you\u2019ve got to dress the part. Getty Images<\/p>\n
Madison Square Garden may be famous for its star-studded \u201cCelebrity Row,\u201d but it\u2019s not always A-listers who score courtside tickets.<\/p>\n
Alongside Knicks-obsessed stars like Timoth\u00e9e Chalamet, Kylie Jenner, Jordyn Woods and Spike Lee, you\u2019ll find plenty of ultra-rich sports fans who are just as sharply dressed.<\/p>\n
And Roman & Erica<\/a> co-founder and R\u00eave Travel Club founder Erica Jackowitz told Page Six Style exclusively how her team caters to the \u00fcber-wealthy from around the world who are willing and able to shell out for the big game.<\/p>\n \u201cWe make it seamless,\u201d she said. \u201cFlights, private jets, in some cases there are helicopters involved. There are stylists involved for sure.\u201d<\/p>\n Jordyn Woods, who\u2019s engaged to star player Karl-Anthony Towns, often wears couture pieces while courtside \u2014 like these high-fashion ice-skate boots, rare Birkin bag and fur jacket from Dec. 2025. Instagram\/@jordynwoods<\/p>\n She made a custom outfit inspired by her orange purse that has become a good luck charm in the NBA Finals run. NBAE via Getty Images<\/p>\n Securing a ticket is just the start. It\u2019s become an insanely pricey process<\/a> as Knicks fever takes over; Jackowitz said the prices she\u2019s seeing are \u201cgroundbreaking,\u201d as the team hasn\u2019t seen an NBA Final game since 1999 and hasn\u2019t won since 1973.<\/p>\n \u201cWe have sourced options with feet on the floor where the owner was private sales, and the owner was willing to sell for half a million dollars,\u201d she told us.<\/p>\n Once you\u2019re in, there\u2019s an unspoken \u201cKnicks Couture\u201d dress code, which Jackowitz said often includes Herm\u00e8s Birkin bags with custom bling.<\/p>\n Noted fan Spike Lee even gets in on the custom action, wearing a Pope Leo jersey signed by the Holy Father. NBAE via Getty Images<\/p>\n \u201cThere\u2019s no other runway in the world that has been more viewed than the Knicks courtside seats,\u201d travel guru Erica Jackowitz told us. NBAE via Getty Images<\/p>\n \u201cMadison Square Garden for a Knicks game doesn\u2019t operate like any other stadium \u2014\u00a0even the Rangers,\u201d says Jackowitz. \u201cYou go to a Rangers game, everybody\u2019s wearing a Rangers jersey. Everybody\u2019s in full gear, the whole stadium is in red and white.\u201d<\/p>\n Meanwhile: \u201cAt the Knicks, they\u2019re not necessarily all wearing jerseys, right? They\u2019re wearing true fashion and couture. They\u2019re sitting courtside and their hair is done, their bags coordinate, their shoes, their jewelry and everything that goes with it.\u201d<\/p>\n London Jewelers is a go-to for the Knicks players themselves, with Josh Hart once posing for the brand\u2019s magazine<\/a> dripping in diamonds. They also sell Bijoux Bag charms by Ashna Mehta, diamond-encrusted additions that go for five figures.<\/p>\n