{"id":729729,"date":"2026-06-11T12:28:10","date_gmt":"2026-06-11T12:28:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/729729\/"},"modified":"2026-06-11T12:28:10","modified_gmt":"2026-06-11T12:28:10","slug":"wimbledon-increases-prize-money-amid-players-calls-for-purse-increase","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/729729\/","title":{"rendered":"Wimbledon increases prize money amid players&#8217; calls for purse increase"},"content":{"rendered":"<p>LONDON \u2014 Amid players&#8217; calls for\u00a0a bigger share of revenues, Wimbledon on Thursday announced 20 per cent increases in total prize money and for the singles champions, who will earn 3.6 million pounds ($4.8 million) at the grass-court Grand Slam next month.<\/p>\n<p>The total prize money including player per diems will be 64.2 million pounds ($85.8 million), described as \u201cby far\u201d the biggest annual increase in the tournament&#8217;s history.<\/p>\n<p>\u201cI would hope the players would welcome it. It\u2019s a significant amount of money,\u201d All England Club chair Deborah Jevans said at a press conference.<\/p>\n<p>\u201cWe\u2019ve demonstrated that we\u2019ve looked at every round, including qualifying. My hope is that the players do recognize what a significant increase that this is.&#8221;<\/p>\n<p>Players have long been calling for a greater share of revenues from the four Grand Slams and recently began taking steps toward collective action.<\/p>\n<p>For this year\u2019s Wimbledon, players advocated for total prize money of 71 million pounds ($95 million), Jevans said, citing her recent talks in Paris with Larry Scott, the former WTA CEO who has been advising the players.<\/p>\n<p>Ahead of the French Open, No. 1 Aryna Sabalenka said players should at some point organize a boycott if their demands aren\u2019t met. Men&#8217;s No. 1 Jannik Sinner, Coco Gauff and others also spoke out.<\/p>\n<p>Then, in pre-tournament news conferences at Roland Garros, top-10 players\u00a0limited their sessions with journalists\u00a0to 15 minutes in symbolic protest of their share of the tournament revenues.<\/p>\n<p>Just over a year ago, 20 leading players\u00a0signed a letter\u00a0to the heads of the four Grand Slams seeking more prize money and a greater voice in decision making.<\/p>\n<p>Wimbledon, the oldest Grand Slam tournament, begins June 29. Iga Swiatek is the\u00a0women&#8217;s defending champion. Sinner beat Carlos Alcaraz in\u00a0last year&#8217;s men&#8217;s final\u00a0and the Spaniard will miss the event because of a\u00a0wrist injury.<\/p>\n<p>First-round prize money this year will be 80,000 pounds ($107,000), which is a 21 per cent increase over 2024, and the qualifying rounds will see a total increase of 25 per cent.<\/p>\n<p>The runner-up in the men&#8217;s and women&#8217;s singles will get 1.8 million pounds ($2.4 million) each. That&#8217;s an 18 per cent increase over last year.<\/p>\n<p>Wimbledon profits also support grassroots tennis<\/p>\n<p>Increasing prize money is a balancing act because 90 per cent of any distributable financial surplus from Wimbledon goes to the Lawn Tennis Association, which is Britain\u2019s governing body for tennis and padel.<\/p>\n<p>The LTA works to increase participation in the sport, renovate courts, support elite player development, and run grass-court tournaments in the buildup to Wimbledon.<\/p>\n<p>For calendar year 2025, the LTA\u00a0reported a 4 per cent decrease\u00a0in the Wimbledon surplus (48.6 million pounds or $65 million) compared to 2024, though the LTA\u2019s total revenue was up 2 per cent \u2014 in part, it said, because of the introduction of a women\u2019s tour event at Queen\u2019s Club.<\/p>\n","protected":false},"excerpt":{"rendered":"LONDON \u2014 Amid players&#8217; calls for\u00a0a bigger share of revenues, Wimbledon on Thursday announced 20 per cent increases&hellip;\n","protected":false},"author":2,"featured_media":729730,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[442],"tags":[49,48,82,593],"class_list":["post-729729","post","type-post","status-publish","format-standard","has-post-thumbnail","category-tennis","tag-ca","tag-canada","tag-sports","tag-tennis"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/729729","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=729729"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/729729\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/729730"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=729729"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=729729"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=729729"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}