Many advisory firms grow successfully while remaining highly dependent on their founders. Dan Sullivan and John Bowen argue that the difference between a successful practice and a valuable enterprise comes down to architecture.<\/p>\n
Louis sits down with the co-authors of The Greater Game to discuss founder dependency, enterprise value, intellectual property, and why some businesses scale beyond their owners while others do not. The conversation offers advisors a framework for thinking differently about growth, succession, and long-term optionality.<\/p>\n
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The Storyline<\/p>\n
Many advisors spend their careers helping clients build valuable businesses. Far fewer stop to ask whether their own firms are being built the same way.<\/p>\n
That tension sits at the center of Louis Diamond\u2019s conversation with Dan Sullivan, co-founder of Strategic Coach, and John Bowen, founder of CEG Elevate Group and CEG Insights.<\/p>\n
Their new book, The Greater Game, challenges a common assumption about growth: that bigger businesses are simply the result of working harder, adding more clients, or improving existing systems. Instead, they argue that enterprise value is created through architecture\u2014the deliberate design of a business that can scale, transfer, and thrive without its founder at the center.<\/p>\n