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Charles Wong of CarePros<\/a> and Nurture<\/a> has launched PurposeFund<\/a>, a multi-service organization advising purpose-driven organizations. Wong wants to work with a small group of founders and CEOs on growth, governance, capital strategy, and the long-term decision-making that makes an organization thrive. Wong grew CarePros into an eight-figure-revenue company<\/a>, placing five times on The Globe and Mail’s annual ranking of Canada’s top growing companies. The most recent list<\/a> indicates CarePros’ revenue grew by 77% over three years, on a base between $10 million and $25 million.<\/p>\n PurposeFund specializes in tech-enabled companies within healthcare, behavioural health, social services, and professional services \u2014 areas Wong is experienced in. CarePros is a child-intervention agency that is pre-qualified by Alberta Health Services<\/a> to help kids with complex behavioural needs access in-home care, out-of-home care, foster care, therapy, and more. The success of CarePros helped Wong and co-founder Alex Gervais spin off Nurture in 2024<\/a>. It is a software system based on in-house CarePros tools that helps healthcare providers focus less on paperwork while providing data encryption and insights.<\/p>\n Wong, who is a finalist for the EY Entrepreneur of the Year awards in the Prairies<\/a>, has been vocal about what it takes to scale a mission-driven organization. On a recent episode of the Founders in Progress podcast<\/a>, he noted it is crucial to foster the right work culture early, and he emphasized that there’s a difference between growth and scale. Podcast publisher 2C Media Inc. wrote in a recap<\/a> that growth means bigger, but scale means repeatable. In a blunter segment of the conversation, Wong shared a hard truth for purpose-driven organizations that may shy away from money talk. “Cash is oxygen,” he said. “Being able to be sustainable always requires cash.” Wong will share more of his insights on the PurposeFund LinkedIn page<\/a>.<\/p>\n
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