{"id":825516,"date":"2026-07-25T16:13:09","date_gmt":"2026-07-25T16:13:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/825516\/"},"modified":"2026-07-25T16:13:09","modified_gmt":"2026-07-25T16:13:09","slug":"for-dividend-investors-the-free-ride-is-over","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/825516\/","title":{"rendered":"For dividend investors, the free ride is over"},"content":{"rendered":"<p class=\"c-article-body__text text-pr-5\">For decades, the dividend investing playbook in Canada was simple. Step one, invest in dividend stocks. Step two, make lots of money. That\u2019s pretty much it. <\/p>\n<p class=\"c-article-body__text text-pr-5\">Canadian dividend funds and portfolios all performed more or less the same \u2013 that is, consistently beating the broader stock market over the long term.<\/p>\n<p class=\"c-article-body__text text-pr-5\">From 2000 to 2020, the S&amp;P\/TSX Composite Index generated a total return of 6.3 per cent a year, versus 9.7 per cent for the Dow Jones Canada Select Dividend Index. Can\u2019t argue with that.<\/p>\n<p class=\"c-article-body__text text-pr-5\">But the game has changed. In a higher interest rate environment, the dividend space is a lot trickier to navigate.<\/p>\n<p class=\"c-article-body__text text-pr-5\">For the better part of 40 years, bond yields moved in one direction, from the double-digit peak of the early 1980s to the near-zero lows of the pandemic in 2020.<\/p>\n<p class=\"c-article-body__text text-pr-5\">This historic, structural downtrend served as a near-constant tailwind for a generation of dividend investors. <\/p>\n<p class=\"c-article-body__text text-pr-5\">Declining bond yields reduce competition in the income space by making dividends more attractive by comparison. They also cut borrowing costs for companies carrying debt \u2013 helpful in capital-intensive sectors like utilities and real estate investment trusts, which also happen to be generous with dividends.<\/p>\n<p class=\"c-article-body__text text-pr-5\">Not only has a basket of dividend stocks been a spectacular performer in Canada for a very long time. It has also been less volatile and has held its value better in a falling market, according to an analysis by Craig Basinger, chief market strategist at Purpose Investments.<\/p>\n<p class=\"c-article-body__text text-pr-5\">\u201cCanadians have unconditional love for dividends for good reason,\u201d Mr. Basinger said.<\/p>\n<p class=\"c-article-body__text text-pr-5\">Few ideas in Canadian investing command that kind of loyalty. Most other hot themes have crashed and burned at some point, such as technology, marijuana, gold, forestry, or energy, Mr. Basinger added.<\/p>\n<p class=\"c-article-body__text text-pr-5\">Not dividends. <\/p>\n<p class=\"c-article-body__text text-pr-5\">Even over the last five years, as high inflation made an unwelcome return and ended the era of ultralow interest rates, dividend stocks have still done well, posting about 15 per cent annualized returns.<\/p>\n<\/p>\n<p class=\"c-article-body__text text-pr-5\">No one is complaining about 15 per cent a year. The problem is, that\u2019s in line with how the TSX itself has performed. Both have been equally volatile, as well. The advantage of dividend strategies seems to have vanished.<\/p>\n<p class=\"c-article-body__text text-pr-5\">\u201cIn a higher or more normal yield environment, perhaps the defensiveness of the dividend factor doesn\u2019t hold,\u201d Mr. Basinger said.<\/p>\n<p class=\"c-article-body__text text-pr-5\">It would be one thing if dividend investors merely had to settle for market returns. Dig a little deeper, however, and you can see a more important pattern developing.<\/p>\n<p class=\"c-article-body__text text-pr-5\">Divergence within the dividend universe is rising, quickly. Up until the pandemic, the group traded pretty much in unison, rising and falling within a very small range of one another. <\/p>\n<p class=\"c-article-body__text text-pr-5\">Since then, the variance between major dividend funds in Canada has roughly tripled, Purpose\u2019s analysis showed. \u201cSuddenly, it matters how you are getting your dividend exposure,\u201d Mr. Basinger said.<\/p>\n<p class=\"c-article-body__text text-pr-5\">Lately, success in dividend investing has been more a function of choosing the right sector. Last year, it was gold stocks. Then it was oil and gas. Lately, the big banks have risen to the top of the leaderboard. If your chosen dividend fund, or do-it-yourself alternative, has been skewed toward the right industry at the right time, you\u2019ve done well. <\/p>\n<p class=\"c-article-body__text text-pr-5\">There is risk in concentration. How confident are you that you could correctly choose and time the next hot sector in the dividend space? In such an environment, diversified dividend exposure within a well-rounded portfolio may be the smarter move. Just don\u2019t expect the same market-beating edge dividends provided in years past.<\/p>\n<p class=\"c-article-body__text text-pr-5\">The winds could always shift again. Maybe this is but a brief interruption to the golden age of dividend investing. Perhaps we go back to the way things were \u2013 the rise of protectionist politics fizzles out, globalization regains its footing, the oil supply disruption ends, excess inflation disappears once and for all, and bond yields resume their four-decade decline toward zero.<\/p>\n<p class=\"c-article-body__text text-pr-5\">It\u2019s a nice fantasy.<\/p>\n","protected":false},"excerpt":{"rendered":"For decades, the dividend investing playbook in Canada was simple. Step one, invest in dividend stocks. Step two,&hellip;\n","protected":false},"author":2,"featured_media":825517,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[901,888,902,879,877,903,45,49,48,876,895,896,891,878,875,46,549,295,894,887,914,880,881,893,889,890,884,904,885,909,910,912,907,911,905,908,882,898,899,714,897,906,865,61,900,892,886,883,913],"class_list":["post-825516","post","type-post","status-publish","format-standard","has-post-thumbnail","category-business","tag-alberta","tag-arts-news","tag-bc","tag-breaking-news","tag-breaking-news-video","tag-british-columbia","tag-business","tag-ca","tag-canada","tag-canada-news","tag-canada-sports","tag-canada-sports-news","tag-canada-trafficcanada-weather","tag-canadian-breaking-news","tag-canadian-news","tag-economy","tag-education","tag-environment","tag-federal-government","tag-foreign-news","tag-globe-and-mail","tag-globe-and-mail-breaking-news","tag-globe-and-mail-canada-news","tag-government","tag-life-news","tag-lifestyle","tag-local-news","tag-manitoba","tag-national-news","tag-new-brunswick","tag-newfoundland-and-labrador","tag-northwest-territories","tag-nova-scotia","tag-nunavut","tag-ontario","tag-pei","tag-photos","tag-political-news","tag-political-opinion","tag-politics","tag-politics-news","tag-quebec","tag-sports-news","tag-technology","tag-travel","tag-trudeau","tag-us-news","tag-world-news","tag-yukon"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/825516","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=825516"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/825516\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/825517"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=825516"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=825516"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=825516"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}