{"id":855070,"date":"2026-08-12T06:44:09","date_gmt":"2026-08-12T06:44:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/855070\/"},"modified":"2026-08-12T06:44:09","modified_gmt":"2026-08-12T06:44:09","slug":"mars-bar-from-1991-becomes-internet-phenomenon","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/855070\/","title":{"rendered":"Mars bar from 1991 becomes internet phenomenon"},"content":{"rendered":"<p>Victoria Gordon, owner of the U.K. specialist cleaning company Pocket Rockets, explains why her discovery of a decades-old Mars bar became an online phenomenon. <\/p>\n<p class=\"c-paragraph\">A British woman\u2019s discovery of an \u201cenormous,\u201d decades-old Mars bar has become an internet phenomenon and is prompting a discussion about \u201cshrinkflation.\u201d<\/p>\n<p class=\"c-paragraph\">Victoria Gordon, owner of Pocket Rockets specialist cleaning company, said she was cleaning the apartment of an elderly woman, whom she referred to as a hoarder, on Aug. 5. Among the hundreds of boxes in the woman\u2019s spare bedroom, she found the old Mars bar, which had an expiry date of 1991.<\/p>\n<p class=\"c-paragraph\">\u201cNobody had been in the bedroom for years, absolutely floor to ceiling with boxes and bags, and it took us two days to clear the whole room,\u201d Gordon said in a video interview with CTVNews.ca on Tuesday from Lincoln, England.<\/p>\n<p class=\"c-paragraph\">She said the Mars bar in one of the boxes caught her attention.<\/p>\n<p class=\"c-paragraph\">\u201cAs I lifted it out of the box, it was literally the size of my hand,\u201d she said. \u201cIt was enormous.\u201d<\/p>\n<p class=\"c-paragraph\">Gordon said she initially threw away the Mars bar after posting a video of it on TikTok. But she had second thoughts and decided to keep the unlikely treasure. The video, titled <a href=\"https:\/\/www.tiktok.com\/@pocketrocketscleaning\/video\/7670475818384002326?is_from_webapp=1&amp;sender_device=pc\" rel=\"nofollow noopener\" target=\"_blank\">\u201cHow big is this Mars Bar from 1991,\u201d<\/a> attracted more than 40,000 likes and more than 1,500 comments. <\/p>\n<p class=\"c-paragraph\">The old chocolate bar was 62.5 grams, 56 per cent heavier than today\u2019s 40-gram product. Gordon said people are noticing that similar products are being sold in smaller packages.<\/p>\n<p class=\"c-paragraph\">\u201c(The) price of everything\u2019s increasing all the time. We\u2019re getting squeezed and squeezed more,\u201d she said. \u201c(The) cost of living is going up.\u201d<\/p>\n<p class=\"c-paragraph\">Due to the massive interest, she shared a <a href=\"https:\/\/www.tiktok.com\/@pocketrocketscleaning\/video\/7670624780030102806?is_from_webapp=1&amp;sender_device=pc\" rel=\"nofollow noopener\" target=\"_blank\">second video comparing the size of the 35-year-old Mars bar<\/a> to today\u2019s treat.<\/p>\n<p>Cost pressures, supply chains reason for size change: Mars Inc.<\/p>\n<p class=\"c-paragraph\">Gordon said she believes the discovery drew so much attention because \u201cpeople are really disgruntled about shrinkflation.\u201d<\/p>\n<p class=\"c-paragraph\">\u201cBut even I was surprised about the size difference,\u201d Gordon said. \u201cI knew that they were getting smaller and smaller, but I don\u2019t think, until I saw them side by side, I realized just quite how much difference it was.\u201d<\/p>\n<p class=\"c-paragraph\">CTVNews.ca asked Mars Inc., the U.S. manufacturer of Mars, Snickers, Skittles, Twix and other sweets, why the Mars bar sizes were significantly smaller today. <\/p>\n<p class=\"c-paragraph\">\u201cLike many food manufacturers, we continue to navigate unprecedented cost pressures across our operations and global supply chains,\u201d Mars Inc. said in an email Tuesday, adding that the chocolate bar\u2019s recipe remains \u201ccompletely unchanged.\u201d<\/p>\n<p class=\"c-paragraph\">\u201cOver the last 35 years, we have made a number of updates to our bar sizes and pack formats to reflect consumer demand, alongside considering wider external factors, such as manufacturing costs and the price of cocoa.\u201d<\/p>\n<p class=\"c-paragraph\">Gordon, whose company also provides cleaning services for crime and post-death scenes, drug paraphernalia sites and other biohazards, said she typically throws out many items that she finds, but she plans to keep the chocolate bar for now.<\/p>\n<p class=\"c-paragraph\">\u201cThe Mars bar seems to be intact, so maybe someone could do a scientific experiment on it,\u201d she said.<\/p>\n<p class=\"c-paragraph\">\u201cI don\u2019t know see if it is edible. I don\u2019t want to be the one to try it though.\u201d<\/p>\n<p><script async src=\"\/\/www.tiktok.com\/embed.js\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"Victoria Gordon, owner of the U.K. specialist cleaning company Pocket Rockets, explains why her discovery of a decades-old&hellip;\n","protected":false},"author":2,"featured_media":855071,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[712,45,49,48],"class_list":["post-855070","post","type-post","status-publish","format-standard","has-post-thumbnail","category-business","tag-apple-news","tag-business","tag-ca","tag-canada"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/855070","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=855070"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/855070\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/855071"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=855070"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=855070"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=855070"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}