{"id":930428,"date":"2026-10-12T16:14:09","date_gmt":"2026-10-12T16:14:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/930428\/"},"modified":"2026-10-12T16:14:09","modified_gmt":"2026-10-12T16:14:09","slug":"tom-cruise-film-digger-forecast-to-lose-245m-as-the-social-recknoning-also-struggles-at-box-office","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/930428\/","title":{"rendered":"Tom Cruise film Digger forecast to lose $245m as The Social Recknoning also struggles at box office"},"content":{"rendered":"

Tom Cruise’s latest film Digger is expected to lose around $245m (\u00a3185m), Hollywood analysts have said, after the film’s continuing poor performance at the box office.<\/p>\n

Ticket sales for the satirical black comedy, which stars Cruise as oil magnate Digger Rockwell, dropped by around 60% in the movie’s second weekend in cinemas.<\/p>\n

It brings Digger’s total box office takings so far to around $35m (\u00a326m) globally. The film is estimated to have cost its studio Warner Bros around $280m (\u00a3211m) to make and market.<\/p>\n

But Cruise said last week, external<\/a> that he “never thought of movies when I’m making them [in terms of] opening weekend,” adding he was instead focused on making films that “hopefully will translate, last and evolve”.<\/p>\n

The film’s box office takings relative to its budget mean it could become one of the biggest film flops in Hollywood history.<\/p>\n

That would put Digger in the same bracket as other films which lost upwards of $100m, including 1995’s Cutthroat Island, 2002’s The Adventures of Pluto Nash, 2005’s Sahara and 2012’s John Carter. <\/p>\n

Other films estimated to have lost nine-figure sums include Mars Needs Moms (2011), Amsterdam (2022), The 13th Warrior (1999), The Marvels (2023) and Speed Racer (2008).<\/p>\n

Digger’s performance stands in sharp contrast to the success of major franchises starring Cruise in recent years, such as new instalments of Top Gun and Mission: Impossible.<\/p>\n

Hollywood trade publication Variety said Digger was expected to end its box office run with around $50m (\u00a338m) worldwide.<\/p>\n

The film would need around $350m (\u00a3264m) to break even, due to its budget, marketing costs, the portion of ticket sales that go to theatres and the likely spend on an awards season campaign.<\/p>\n

However, a Warner Bros spokesman pushed back slightly on the figure, telling Variety the film’s break even point was $300m (\u00a3227m).<\/p>\n

Digger was the last standalone release for the studio before its recent takeover by Paramount.<\/a><\/p>\n

The film is directed by Alejandro G I\u00f1\u00e1rritu, best known for films such as Birdman, Babel and The Revenant.<\/p>\n

Digger received generally poor reviews from critics, prompting Warner Bros to launch a new marketing campaign urging audiences to “decide for yourself”. <\/p>\n","protected":false},"excerpt":{"rendered":"Tom Cruise’s latest film Digger is expected to lose around $245m (\u00a3185m), Hollywood analysts have said, after the…\n","protected":false},"author":2,"featured_media":930429,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32],"tags":[49,48,361,75],"class_list":["post-930428","post","type-post","status-publish","format-standard","has-post-thumbnail","category-celebrities","tag-ca","tag-canada","tag-celebrities","tag-entertainment"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/930428","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=930428"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/930428\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/930429"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=930428"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=930428"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=930428"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}