{"id":932668,"date":"2026-10-14T11:48:10","date_gmt":"2026-10-14T11:48:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/932668\/"},"modified":"2026-10-14T11:48:10","modified_gmt":"2026-10-14T11:48:10","slug":"nba-and-wnba-launch-responsible-gambling-campaign","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/932668\/","title":{"rendered":"NBA and WNBA launch responsible gambling campaign"},"content":{"rendered":"<p>      <a href=\"https:\/\/next.io\/news\/category\/responsible-gambling\/\" class=\"single-post__info-category hover--opacity-fade\" rel=\"nofollow noopener\" target=\"_blank\">Responsible gambling<\/a><\/p>\n<p>        Share<\/p>\n<p class=\"single-post__info-excerpt\">The campaign will target fans across both the NBA and WNBA, with a particular focus on young adults<\/p>\n<p>                  <a href=\"https:\/\/next.io\/news\/author\/robertnext\/\" class=\"author-block__img-link hover--opacity-fade\" rel=\"nofollow noopener\" target=\"_blank\"><br \/>\n            <img decoding=\"async\" class=\"author-block__img\" src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/10\/1671395182764-96x96.jpeg\" alt=\"Rob Fletcher photo\"\/><br \/>\n          <\/a><\/p>\n<p class=\"wp-block-paragraph\">The National Basketball Association (NBA) and Women\u2019s National Basketball Association (WNBA) have partnered with the National Council on Problem Gambling (NCPG) to roll out a new responsible gambling campaign.<\/p>\n<p class=\"wp-block-paragraph\">Running during the 2026-27 NBA season, the\u00a0<a href=\"https:\/\/www.wnba.com\/news\/nba-wnba-to-launch-new-responsible-gaming-campaign\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">campaign<\/a>\u00a0will highlight the risks associated with sports betting and prediction markets. The initiative will target NBA and WNBA fans, with a focus on young adults.<\/p>\n<p class=\"wp-block-paragraph\">Key aspects of the campaign include how participation in betting or prediction markets can affect more than just fans\u2019 finances, highlighting potential impacts on mental wellbeing and relationships.<\/p>\n<p class=\"wp-block-paragraph\">Fans who gambles or take part in prediction markets will be encouraged to treat this activity as entertainment rather than a source of income. The campaign will also urge fans to set limits on the time and money they spend, and avoid wagering money they cannot afford to lose.\u00a0<\/p>\n<p class=\"wp-block-paragraph\">In addition, the NBA and WNBA, together with the NCPG, will direct fans to responsible gaming resources. These include support for those who may be struggling to manage their behaviour.<\/p>\n<p>Helping basketball fans make \u2018informed decisions\u2019<\/p>\n<p class=\"wp-block-paragraph\">Scott Kaufman-Ross, head of media distribution and partnerships for the NBA, said as the ways people engage with sports continue to evolve, it is important that fans understand the risks associated with putting money on sporting outcomes.<\/p>\n<p class=\"wp-block-paragraph\">\u201cThrough this campaign, we want to help fans make informed decisions, understand the risk and, if they choose to bet, trade or anything similar, that they do so responsibly,\u201d he said.<\/p>\n<p class=\"wp-block-paragraph\">WNBA chief growth officer Colie Edison added: \u201cHelping our fans make informed decisions is central to this effort. By bringing this campaign to WNBA audiences, we can reach more fans with practical guidance on understanding financial risk, setting limits and recognising when and where to find support.\u201d<\/p>\n<p class=\"wp-block-paragraph\">Derek Longmeier, president of the NCPG, also spoke about the importance of awareness. He said this is an \u201cimportant first step\u201d in preventing gambling-related harm.<\/p>\n<p class=\"wp-block-paragraph\">\u201cWe\u2019re proud to support a campaign that brings greater visibility to the risks of sports betting and prediction markets and puts education at the forefront, helping fans better understand the potential for harm and the resources available to those who may need help,\u201d Longmeier said.<\/p>\n<p>      Share<\/p>\n","protected":false},"excerpt":{"rendered":"Responsible gambling Share The campaign will target fans across both the NBA and WNBA, with a particular focus&hellip;\n","protected":false},"author":2,"featured_media":932669,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[629],"tags":[49,48,82,630],"class_list":["post-932668","post","type-post","status-publish","format-standard","has-post-thumbnail","category-wnba","tag-ca","tag-canada","tag-sports","tag-wnba"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/932668","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=932668"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/932668\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/932669"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=932668"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=932668"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=932668"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}