SteMargScot: Bringing back the wool coat<\/p>\n
The made in Canada brand prides itself in being \u201cthe world\u2019s first gender-inclusive outerwear company with a free from plastics and free from metals ethos.\u201d<\/p>\n
Made without synthetics, wool is sourced from a local Ontario farm just outside of St. Jacobs, along with a historic family-owned mill in the United Kingdom.<\/p>\n
Toggles are handcrafted in Toronto by a female wood-turner, and the brand\u2019s 12-string twisted rope comes from Muskoka. The lining is made with Tencel, a low-impact fibre that reduces waste, water consumption and chemical impact compared to traditional fabric production.<\/p>\n
But fans of the brand already know this \u2014 it\u2019s printed on the ingredient list on the inside of their SteMargScot apparel.<\/p>\n
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SteMargScot is a Canadian-made brand.<\/p>\n
Jessica Okonski<\/p>\n
\u201cWe are trying to preserve local artisan skills. I wouldn\u2019t do it if we couldn\u2019t make it here. Everything is done in a really ethical way,\u201d Jardine told Toronto.com<\/a>.<\/p>\n And this uncompromising approach to sustainability traces back to SteMargScot\u2019s beginnings.<\/p>\n Despite a background in science, Jardine\u2019s idea for the brand was born while walking through Toronto in the winter and seeing how limited coat options can be during the colder months.<\/p>\n SteMargScot founder Sasha Jardine at the brand\u2019s Toronto flagship.<\/p>\n Jessica Okonski<\/p>\n \u201cWe don\u2019t have as much choice as we thought we had. Really, it\u2019s a lot of synthetic options. You can spend so much money on a puffer coat and it\u2019s still at the end of the day made of polyester, which is derived from fossil fuels,\u201d said Jardine.<\/p>\n \u201cI wanted to bring back a wool coat that is super hardworking but also stylish and fun.\u201d<\/p>\n And in a sea of black and grey winter jackets, a coat from SteMargScot is sure to stand out, with vivid colours ranging from \u201cPower Pink\u201d and \u201cPreppy Periwinkle\u201d to \u201cPerfect Chartreuse\u201d and \u201cClementine Red.\u201d<\/p>\n \u201cI love the idea of having fun with fashion and wearing the colours you love instead of just trying to go with whatever is safest,\u201d Jardine said.<\/p>\n SteMargScot: \u2018That colourful wool coat company\u2019<\/p>\n After walking through the front door at SteMargScot, adorned by a custom brass handle made in the shape of a sheep, guests will be met with the brand\u2019s sea of colours as they browse through the racks.<\/p>\n \u201cOur goal is to inspire and delight. Even if someone doesn\u2019t buy anything, they come out feeling happier,\u201d said Jardine.<\/p>\n While SteMargScot is known for its coats, the brand also offers sauna hats, bags and floral broaches, all made using wool. Coats at SteMargScot range from $798 to $1,488.<\/p>\n Coats at SteMargScot are made in vibrant colours.<\/p>\n Jessica Okonski<\/p>\n Plus, the flagship is home to other Canadian-made brands, including Simply Merino,<\/a> Revolution Wool Company,<\/a> Modern Sunday,<\/a> Ferris Toronto<\/a> and dotty.<\/a><\/p>\n Before taking over the space, it was home to Lisboa Hardware & Building Supplies, a family-run business that operated for 43 years before closing in 2024.<\/p>\n \u201cIt is bittersweet closing the doors, but other doors are open,\u201d the team at the hardware store said after shutting down.<\/p>\n \u201cIt\u2019s our honour to be the last family-owned hardware store in Toronto.\u201d<\/p>\n And while Jardine kept some of Lisboa\u2019s character, the flagship now feels more like a \u201cFrench apartment vibe\u201d rather than a hardware store.<\/p>\n Looking to the future, while the brand already recycles wool and repurposes cut-offs to minimize waste, Jardine is working toward a zero-scrap model where every remnant finds a purpose.<\/p>\n \u201cOne of my dreams is to come up with a way to use all of our waste,\u201d she said.<\/p>\n Until then, she\u2019s hoping to be known in Toronto as \u201cthat colourful wool coat company.\u201d<\/p>\n <\/p>\n
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