Earlier this week, MARA Holdings announced the acquisition of a 64% stake in French AI company Exaion, with an option to increase its ownership by 2027.
This move signals MARA’s substantial entry into artificial intelligence and high-performance computing, broadening its business mix beyond bitcoin mining.
We’ll examine how the Exaion acquisition may reshape MARA’s investment narrative by expanding its reach into artificial intelligence infrastructure.
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Owning MARA Holdings hinges on confidence that the company can leverage its bitcoin mining roots to unlock new, recurring revenues through high-performance computing and artificial intelligence. The Exaion acquisition meaningfully progresses this vision by shifting focus beyond bitcoin, yet the biggest short-term catalyst remains the price and mining economics of bitcoin itself, while risks around volatile earnings and sector regulation are still front and center; the Exaion deal does not materially change those near-term dynamics but signals longer-term ambitions.
Among recent developments, the memorandum of understanding with MPLX LP for scalable natural gas supply stands out, reinforcing efforts to secure reliable, low-cost energy for both mining and future AI data centers, directly supporting growth catalysts highlighted by management. Paired with the Exaion move, this operational step strengthens MARA’s ability to address enterprise cloud needs while reinforcing energy cost control as a cornerstone of competitiveness.
Yet, despite these efforts to diversify, investors should also consider potential headwinds from increased regulatory scrutiny of MARA’s core cryptocurrency activities, which could …
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MARA Holdings’ outlook forecasts $1.1 billion in revenue and $31.5 million in earnings by 2028. This requires a 12.4% annual revenue growth rate but reflects a significant earnings decrease of $647.3 million from current earnings of $678.8 million.
Uncover how MARA Holdings’ forecasts yield a $23.96 fair value, a 103% upside to its current price.
MARA Community Fair Values as at Nov 2025
Simply Wall St Community members submitted nine fair value estimates on MARA ranging from US$18.00 to US$36.24. While optimism on revenue growth is cited as a catalyst, most participants stress how sentiment can shift when regulatory pressures intensify, so explore several outlooks before deciding where you stand.
Explore 9 other fair value estimates on MARA Holdings – why the stock might be worth over 3x more than the current price!
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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.
Companies discussed in this article include MARA.
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