CHATTANOOGA, Tenn. — As Americans prepare their financial goals in 2026, Fidelity’s 17th annual New Year’s financial resolutions study reveals a growing trend. People are embracing “Planning with purpose” to navigate rising costs and financial uncertainty.
We spoke with Leanna Devinney, Market Leader, Fidelity Investments, to dive deeper into new strategies to get consumers back on track.
FHO PLANNING WITH A PURPOSE FINANCE STUDY 1.25.26
“Well, our study shows that more than half of Americans are feeling overwhelmed by their personal finances, and 1/3 responded they have a stressful relationship with money, and we’re seeing concerns come up, like rising everyday prices that top the list, followed closely by unexpected expenses and then increasing healthcare costs. So it’s really no surprise that we’re seeing Americans resolve to prioritize their financial wellness and making financial resolutions, said Leanna Devinney, Market Leader, Fidelity Investments.”“So it first starts with creating a budget, so you know what’s coming in and what’s going out. This really lays the foundation for smarter saving and spending habits, and at Fidelity, we suggest keep those essential expenses so think of your housing, your food, at or below 50% of your take-home pay, because that gives you room to save for retirement or some of the other goals that you may have. So the second is set those specific goals, give your money a purpose. So that could be establishing an emergency fund. It could be money to save for a home. It could be retirement down the line, but when you give your money a purpose, it really makes the day-to-day easier, said Leanna Devinney, Market Leader, Fidelity Investments.”
In this photo illustration credit debit cards are seen on November 3, 2017 in Bristol, England. (Photo by Matt Cardy/Getty Images)
Experts advise that when considering all aspects of your finances, think about emergency funds and “what if” scenarios.
Preparing now can help you stay on track and ease financial burdens.