We love a high street and celebrity collaboration at womanandhome.com. There’s something special about a big name pulling together a curated edit from some of our favourite stores, and after swooning over Kelly Brook’s swimwear drop for Next last week, the latest collab to catch our attention is Coleen Rooney for Primark.
The affordable fashion retailer has teamed up with the stylish celeb to create ‘By Coleen’, which is a covetable collection of relaxed and very wearable pieces that will easily work with most spring capsule wardrobes, and all for impressively low prices that start from just £7.
The star has chosen items for women with busy schedules, and has covered most bases with this 60-piece range, as you’ll find everything from comfy joggers and quarter zip jumpers, to silky camisoles and pastel-hued knits, which are all available in sizes 6-20, and there are timeless accessories and footwear too.
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Primark UK
By Coleen Draped Tie Waist Trench Coat
Primark UK
By Coleen Collared Half Zip Jumper
Primark UK
By Coleen Oversized Faux Suede Tote Bag
Coleen never gets it wrong with her wardrobe, and her polished personal style is reflected throughout everything in this collection. A range of elevated basics that will add a touch of glamour to your everyday.
The colour palette is soft and neutral with a few pops of sage green and pastel blue in the mix, which feels perfect for spring/summer colour trends for 2026, while being classic and understated enough for plenty of future wear too.
The range dropped last week, and it’s already selling fast. You can browse online and order via the brand’s click & collect service. And don’t panic if you don’t have a store near you or you’d like to get the look delivered to your door, as we have rounded up some similar staples below that channel a touch of Coleen into your day-to-day attire.
One of the dressier items in Coleen’s range is a chocolate brown slip skirt, and this lacy trim one has a very similar vibe that will look great as part of a date night outfit.
Next
self. Sage Green Half Zip Modal Sweatshirt
Quarter zip jumpers are trending right now and a soft sage green piece will show off the sporty trend nicely. Wear this one with joggers or a pair of blue jeans.
H&M
Scalloped Fine-Knit Cardigan
There are a couple of fine knit cardigans within the Primark edit, and you can emulate the look with this delicate button-down. Wear it with polka dot denim for a joyful ensemble.
M&S
Tailored Straight Leg Trousers
Tailored trousers are a winner for your 9-5 and they can feel fancy when teamed with a satin cami for post-work drinks too.
GAP
Longline Denim Shorts
Long line denim shorts have a relaxed and easy feel that will make a chic base for a striped top or an oversized white shirt with chunky sandals.
Gembera
Scoop Neck Ribbed Tank Top
It’s always worth having a few basic vests in your closet as they make an easy top to wear with everything from floaty skirts to wide-leg jeans.
One of the best things about Coleen’s range is how well the items will work together. All of the soft colours and well-designed pieces will buddy up beautifully, so you can invest in a few pieces to mix and match your looks, or simply go for one item to wear seamlessly with your current spring outfit ideas.
This range is selling fast and has already been hugely popular with the fashion set, so we predict that this is just the beginning of a long and stylish future between the high street brand and Coleen – we can’t wait to see what comes next…