Ahead of Geneva Watch Days — which will feature 71 brands, many of them independent — episode 49 of the SJX Podcast looks back at how independent watchmaking became the phenomenon it is today.
SJX and Brandon trace its evolution from 1970s pioneers like George Daniels and François-Paul Journe through the arrival of Daniel Roth, Philippe Dufour, and Franck Muller. The conversation also examines the avant-garde boom of the 2000s, the renewed emphasis on traditional finishing, and the role of digital photography and social media in transforming a solitary pursuit into a global collecting community.
Listen now on Apple Podcasts, Spotify, and YouTube.