Monopoly at McDonald’s is back for its second year in a row after a successful return to the U.S.* This time, the game is even simpler to follow, and we’ve supercharged the digital experience to make it especially exciting with even more fan-favorite prizes.
At its core, the 2026 program preserves the straightforward journey that players already know and love: peel, then scan for a chance to win. Instant win food and points are redeemed seamlessly in-app, while property pieces fuel gameboard progression. We also introduced a new Chance Card which unlocks interactive gameplay opportunities, adding an extra layer of surprise, engagement, and prize-winning potential along the way.
To bring Monopoly at McDonald’s to life, tms delivered an integrated retail and digital experience designed to seamlessly educate customers, build excitement and winner believability, and drive loyalty. tms’ approach leverages a mix of best practices from past years of delivering this iconic program, while combining key insights learned from the 2025 launch.