Brand Experience Center Conference 2027 | early-bird reg
The Brand Experience Center Conference, an event bringing together brand experience professionals from around the world, will hold…
BTS’ RM co-curates new exhibition at SFMOMA
BTS musician and art enthusiast RM (Kim Namjoon) is launching a new exhibition at the San Francisco Museum…
Valumia founder launches Paper Trail sustainability workshop
Valumia, a supply-chain intelligence platform developed in Europe that helps companies gain clear visibility into environmental, operational, social,…
Game Volt | debut Carnival Games: The Supercharged Funfair
Game Volt, the product division of CONDUCTR, the UK-based innovation studio, will premiere Carnival Games: The Supercharged Funfair…
Universal Beijing plans ‘Fast & Furious’ indoor thrill ride
Universal Beijing has announced plans for Asia‘s first Fast & Furious-themed indoor thrill ride as the resort celebrates…
Next-gen LBE VR | Hololabs Studio’s new attraction format
Combining the immersion of VR with the physicality of themed environments is an ongoing challenge for location-based entertainment…
Dream Garden | 350-sqm forest adventure playground Jakarta
Dream Garden Amusement Equipment Co., Ltd., a leading manufacturer of playground equipment and toymaker in China, has built…
How to create a commercially successful immersive experience
Commercial success metrics: look beyond attendance—track lifetime value, 4.5+ star reviews, customer acquisition cost (CAC), dwell time, and…
Why most immersive projects never get built
There is a reality in immersive and experiential development that the industry does not talk about enough: most…
Marwell Zoo “not giving up” on finding escaped capybara
Marwell Zoo in Hampshire, England is “not giving up” on finding its missing capybara as the search for…
Universal shares first look at Fast & Furious coaster cars
Robots and autonomous technologies are being used for guest services and visitor experiences, and smart infrastructure is enhancing…
Top 8 technology trends in the attractions industry for 2026
However, the industry often struggles to balance the high-quality production standards of temporary events with the operational precision…