{"id":145895,"date":"2025-11-18T06:20:13","date_gmt":"2025-11-18T06:20:13","guid":{"rendered":"https:\/\/www.newsbeep.com\/ie\/145895\/"},"modified":"2025-11-18T06:20:13","modified_gmt":"2025-11-18T06:20:13","slug":"the-real-reason-for-the-backlash-to-winter-lights","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ie\/145895\/","title":{"rendered":"The real reason for the backlash to &#8220;Winter Lights&#8221;"},"content":{"rendered":"<p>Last Friday <a href=\"https:\/\/gript.ie\/its-christmas-huge-backlash-to-dcc-winter-lights\/\" rel=\"nofollow noopener\" target=\"_blank\">when I published a news story<\/a> noting the massive backlash to a post on social media from Dublin City Council announcing their \u2018Winter Lights\u2019, I noted that the ratio of likes to views on the chirpy video was pretty dismal.\u00a0<\/p>\n<p>Since then, despite DCC utterances on the matter, the ratio has worsened: with the video failing to garner even 100 likes from a enormous audience of almost 700,000 views, while it\u2019s hard to find a positive remark in the 1500 or so comments. As a brand-building or positive messaging exercise it seems not to be particularly well-received, though humans being what we are, many of those complaining may go along and enjoy the display anyway.<\/p>\n<p style=\"text-align: center\">This article is premium content<\/p>\n<p style=\"text-align: center\">Get unlimited access to Gript<\/p>\n<p style=\"text-align: center\">Support Gript and get exclusive content, full archives and an ad-free experience<\/p>\n<p><a class=\"v-btn v-btn--block v-btn--has-bg theme--light v-size--large accent mb-6\" href=\"https:\/\/gript.ie\/membership\" rel=\"nofollow noopener\" target=\"_blank\">Subscribe<\/a><\/p>\n<p style=\"text-align: center\">Already a member? <a href=\"https:\/\/gript.ie\/?memberful_endpoint=auth\" rel=\"nofollow noopener\" target=\"_blank\">Sign in here<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Last Friday when I published a news story noting the massive backlash to a post on social media&hellip;\n","protected":false},"author":2,"featured_media":145896,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[9484,42,83338,43,40,38,41,39,83339],"class_list":{"0":"post-145895","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-headlines","8":"tag-christmas","9":"tag-headlines","10":"tag-irish-christianity","11":"tag-news","12":"tag-top-news","13":"tag-top-stories","14":"tag-topnews","15":"tag-topstories","16":"tag-winter-lights"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/145895","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/comments?post=145895"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/145895\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media\/145896"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media?parent=145895"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/categories?post=145895"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/tags?post=145895"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}