{"id":181749,"date":"2025-12-08T21:38:09","date_gmt":"2025-12-08T21:38:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/ie\/181749\/"},"modified":"2025-12-08T21:38:09","modified_gmt":"2025-12-08T21:38:09","slug":"paramount-launches-rival-bid-for-warner-bros-discovery","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ie\/181749\/","title":{"rendered":"Paramount launches rival bid for Warner Bros Discovery"},"content":{"rendered":"<p>Natalie ShermanBusiness reporter<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/ie\/wp-content\/uploads\/2025\/12\/1764852129_712_grey-placeholder.png\" class=\"sc-5340b511-0 gUePlo hide-when-no-script\" aria-label=\"image unavailable\"\/><img decoding=\"async\"   src=\"https:\/\/www.newsbeep.com\/ie\/wp-content\/uploads\/2025\/12\/b0b833b0-d441-11f0-8642-e5058b210012.jpg.webp.webp\" loading=\"eager\" alt=\"Warner Brothers Discovery Sarah Jessica Parker holds up a glass in a scene from Sex and the City \" class=\"sc-5340b511-0 hLdNfA\"\/>Warner Brothers Discovery<\/p>\n<p>Warner Brothers Discovery is owner of HBO, known for shows like Sex and the City <\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">Paramount Skydance has made another offer to buy Warner Bros Discovery as it seeks to trump a rival plan from Netflix to buy the company&#8217;s studio and streaming networks. <\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">Paramount, which is backed by the billionaire Ellison family, said it was making a direct offer to shareholders of $30 (\u00a322.50) per share to scoop up the whole of Warner Bros, including its traditional television networks.<\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">It said its proposal was a &#8220;superior alternative&#8221; to Netflix&#8217;s, delivering more cash upfront to shareholders and greater prospect of approval by regulators. <\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">President Donald Trump has said <a target=\"_self\" href=\"https:\/\/www.bbc.co.uk\/news\/articles\/cn815egjqjpo\" class=\"sc-f9178328-0 iCaRzc\" rel=\"nofollow noopener\">&#8220;there could be a problem&#8221; with Netflix&#8217;s purchase<\/a>, pointing to competition concerns given the size of the companies. <\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">Paramount is a smaller player than Netflix that is known for brands such as CBS News, Nickelodeon and Mission Impossible. <\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">It started submitting offers a few months ago, eventually prompting Warner Bros, owner of HBO and classics from Looney Tunes to Harry Potter, to formally open a bidding process. <\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">Wall Street analysts have long said they believe a Paramount-Warner Bros combination makes sense, because it would give the company the scale to compete against rivals such as Netflix and Disney. <\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">Paramount was also seen as a strong suitor because the relationship between Trump and the Ellison family, including tech billionaire and Republican megadonor Larry Ellison, was expected to help ease the approval process. <\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">But Warner Bros declared Netflix the winner of the auction on Friday, announcing a deal that valued its studio and streaming networks, including HBO, at about $83bn (\u00a362.3bn), including its debt.<\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">It said the sale would proceed after a planned spin-off of other parts of Warner Brothers&#8217; business, including CNN, into an independent company.<\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">Paramount&#8217;s offer values the entire company at $108.4bn, which it said was a better deal. Trump&#8217;s son-in-law, Jared Kushner, is among the financial partners Paramount is working with as part of the deal, according to paperwork submitted to the Securities and Exchange Commission. <\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">Netflix executives on Monday expressed confidence in their plans, dismissing Paramount&#8217;s attempt as &#8220;entirely expected&#8221;. <\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">Warner Bros said it would review the offer but was not currently changing its recommendation. It said it would respond within 10 business days. <\/p>\n<p>Watch: Trump says he will be &#8220;involved&#8221; in the Warner Brothers merger decision<\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">Either takeover is expected to face scrutiny from competition regulators in the US and Europe.<\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">Analysts said Netflix&#8217;s plan would likely raise concerns about dominance in streaming, while Paramount&#8217;s proposal would prompt a review of the impact on advertisers and local television distributors, given the power of a combined company over sports and children&#8217;s networks.<\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">Paramount&#8217;s plans, which would put CBS and CNN under the same parent company, have also been closely watched because of the potential impact on the news business and the Ellisons&#8217; ties to Trump.<\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">The president said over the weekend he expected to be involved in the approval process. <\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">But he has offered little certainty about his views.<\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">While noting potential concerns about Netflix&#8217;s tie-up on Sunday, he also praised the streamer&#8217;s bosses. Meanwhile on social media on Monday, he took aim at Paramount for a 60 Minutes interview that it aired with former Trump ally Marjorie Taylor Greene, a Republican representative.<\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">In an interview with CNBC, Paramount chief executive David Ellison said he had had &#8220;great conversations&#8221; with Trump about the deal, while noting that he did not want to speak for the president. <\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/ie\/wp-content\/uploads\/2025\/12\/1764852129_712_grey-placeholder.png\" class=\"sc-5340b511-0 gUePlo hide-when-no-script\" aria-label=\"image unavailable\"\/><img decoding=\"async\"   src=\"https:\/\/www.newsbeep.com\/ie\/wp-content\/uploads\/2025\/12\/8b7f4c90-d460-11f0-8c06-f5d460985095.png.webp.webp\" loading=\"lazy\" alt=\"This graphic shows which brands would be included in a Netflix sale and which additional brands would be part of a Paramount takeover\" class=\"sc-5340b511-0 hLdNfA\"\/><\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">Netflix is the biggest streaming company in the world, with more than 300 million subscribers. <\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">Mr Ellison&#8217;s plan would build on his purchase earlier this year of Paramount, which he folded into his Skydance film studio. <\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">&#8220;Paramount ultimately needs this deal more than Netflix,&#8221; said Ben Barringer, head of technology research at Quilter Cheviot, calling the Warner Bros assets simply &#8220;nice to have&#8221; for the streamer.<\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">Speaking to CNBC on Monday, Mr Ellison talked up the benefits of his plan for the entire media industry, arguing that Netflix&#8217;s takeover of Warner Brothers Discovery would give one firm too much power over actors and other players in the industry.<\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">&#8220;It&#8217;s a horrible deal for Hollywood,&#8221; he said.<\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">He also said he thought Warner Bros&#8217; plan to spin-off its traditional networks into an independent company would set them up to fail and ultimately prove a mistake for shareholders.<\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">&#8220;I think [its shares are] going to be worth a lot less than people are claiming,&#8221; he said. <\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">But Netflix executives, who spoke at a business conference on Monday, said they were confident their takeover could win approval, noting that their plan does not include plans for major cuts.<\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">Shares in Warner Bros rose more than 4% on Monday while Paramount shares jumped 9%.<\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">Shares in Netflix, however, dropped more than 3%.<\/p>\n","protected":false},"excerpt":{"rendered":"Natalie ShermanBusiness reporter Warner Brothers Discovery Warner Brothers Discovery is owner of HBO, known for shows like Sex&hellip;\n","protected":false},"author":2,"featured_media":181750,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[93,61,60,282],"class_list":{"0":"post-181749","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tv","8":"tag-entertainment","9":"tag-ie","10":"tag-ireland","11":"tag-tv"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/181749","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/comments?post=181749"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/181749\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media\/181750"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media?parent=181749"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/categories?post=181749"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/tags?post=181749"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}