{"id":212146,"date":"2025-12-26T16:47:08","date_gmt":"2025-12-26T16:47:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/ie\/212146\/"},"modified":"2025-12-26T16:47:08","modified_gmt":"2025-12-26T16:47:08","slug":"muscat-municipality-launches-masar-initiative-to-support-food-truck-startups","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ie\/212146\/","title":{"rendered":"Muscat Municipality launches \u201cMasar\u201d initiative to support food truck startups"},"content":{"rendered":"<p>Muscat: In a strategic move to support small and medium enterprises (SMEs) and bring structure to street vending, Muscat Municipality has unveiled a dedicated food truck site in Al Mawaleh under the \u201cMasar\u201d initiative. The project aims to provide a fully serviced, regulated space for food truck operators, enhancing both business opportunities and visitor experiences.<\/p>\n<p>The initiative is part of the municipality\u2019s broader efforts to foster entrepreneurship and improve urban planning. The \u201cMasar\u201d site features designated parking, shaded seating areas, and essential utilities, creating a vibrant and organized environment for mobile food vendors.<\/p>\n<p>Sohar International has played a pivotal role in bringing the project to life through its corporate social responsibility (CSR) program. The bank contributed 25 fully equipped food trucks to the site, enabling aspiring entrepreneurs to launch their businesses with minimal startup costs.<\/p>\n","protected":false},"excerpt":{"rendered":"Muscat: In a strategic move to support small and medium enterprises (SMEs) and bring structure to street vending,&hellip;\n","protected":false},"author":2,"featured_media":212147,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[72,191,61,60],"class_list":{"0":"post-212146","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-entrepreneurship","8":"tag-business","9":"tag-entrepreneurship","10":"tag-ie","11":"tag-ireland"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/212146","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/comments?post=212146"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/212146\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media\/212147"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media?parent=212146"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/categories?post=212146"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/tags?post=212146"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}