{"id":231813,"date":"2026-01-07T06:24:17","date_gmt":"2026-01-07T06:24:17","guid":{"rendered":"https:\/\/www.newsbeep.com\/ie\/231813\/"},"modified":"2026-01-07T06:24:17","modified_gmt":"2026-01-07T06:24:17","slug":"how-this-longford-family-turned-their-four-cow-pedigree-limousin-herd-into-sales-of-up-to-e30000","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ie\/231813\/","title":{"rendered":"How this Longford family turned their four-cow pedigree Limousin herd into sales of up to \u20ac30,000"},"content":{"rendered":"<p class=\"indo-ebe0ecc6_root indo-ebe0ecc6_paragraph indo-91174671_secondary indo-1d70522a_marginbottom4 indo-1d70522a_marginleft0 indo-1d70522a_marginright0 indo-1d70522a_margintop4\" style=\"color:var(--color-primary-80)\" data-testid=\"title-summary\">Martin Davis on farming with his brother Gerry, their embryo transfer programme producing up to 15 pedigree calves annually, the role commercial cattle play in balancing the business, and their focus on breeding modern, muscular Limousins that win rosettes\n<\/p>\n<p><img decoding=\"async\" alt=\"Gerry and Martin Davis run a pedigree Limousin herd in Co Longford. Photos by Shelley Corcoran Photography\" src=\"https:\/\/www.newsbeep.com\/ie\/wp-content\/uploads\/2026\/01\/27be6c2d-8b1c-4738-9bf9-670db473d5ab.jpg\" loading=\"eager\" width=\"100%\" data-testid=\"article-image\"  \/><\/p>\n<p class=\"indo-ebe0ecc6_root indo-ebe0ecc6_caption1 indo-300db776_none indo-91174671_secondary indo-66f0fec7_regular indo-1d70522a_marginbottom0 indo-1d70522a_marginleft0 indo-1d70522a_marginright0 indo-1d70522a_margintop3 indo-b48c4984_left\" style=\"color:var(--color-grey-60)\">Gerry and Martin Davis run a pedigree Limousin herd in Co Longford. Photos by Shelley Corcoran Photography<\/p>\n<p class=\"indo-ebe0ecc6_root indo-ebe0ecc6_paragraph indo-300db776_none indo-91174671_primary indo-1d70522a_marginbottom0 indo-1d70522a_margintop0 indo-b48c4984_inherit\" style=\"color:var(--color-primary-80)\">With a herd of four pedigree Limousin cows, the Davis brothers from Co Longford have proved that quality counts, securing sales of up to \u20ac30,000 for cattle that are attracting buyers from abroad and winning rosettes at shows nationwide.<\/p>\n<p class=\"indo-ebe0ecc6_root indo-ebe0ecc6_paragraph indo-300db776_none indo-91174671_primary indo-1d70522a_marginbottom0 indo-1d70522a_margintop0 indo-b48c4984_inherit\" style=\"color:var(--color-primary-80)\">For the past 30 years, Martin and his brother, Gerry, have been breeding pedigree Limousins under the Castlebrock prefix on their third-generation farm in Co Longford. Alongside their pedigree herd, they also farm 30 Limousin-cross commercial cows, with weanlings sold in their local mart in Granard.<\/p>\n","protected":false},"excerpt":{"rendered":"Martin Davis on farming with his brother Gerry, their embryo transfer programme producing up to 15 pedigree calves&hellip;\n","protected":false},"author":2,"featured_media":231814,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[94738,118482,52079,93,61,60],"class_list":{"0":"post-231813","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-entertainment","8":"tag-beef-farm-profiles","9":"tag-beef-pedigree","10":"tag-catherina-cunnane","11":"tag-entertainment","12":"tag-ie","13":"tag-ireland"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/231813","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/comments?post=231813"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/231813\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media\/231814"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media?parent=231813"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/categories?post=231813"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/tags?post=231813"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}