{"id":232934,"date":"2026-01-07T20:31:08","date_gmt":"2026-01-07T20:31:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/ie\/232934\/"},"modified":"2026-01-07T20:31:08","modified_gmt":"2026-01-07T20:31:08","slug":"cbs-chief-research-and-analytics-officer-radha-subramanyam-dies-at-55","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ie\/232934\/","title":{"rendered":"CBS Chief Research and Analytics Officer Radha Subramanyam Dies at 55"},"content":{"rendered":"<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t<a href=\"https:\/\/variety.com\/t\/cbs\/\" id=\"auto-tag_cbs\" data-tag=\"cbs\" rel=\"nofollow noopener\" target=\"_blank\">CBS<\/a> chief research and analytics officer <a href=\"https:\/\/variety.com\/t\/radha-subramanyam\/\" id=\"auto-tag_radha-subramanyam\" data-tag=\"radha-subramanyam\" rel=\"nofollow noopener\" target=\"_blank\">Radha Subramanyam<\/a> died Monday after a battle with cancer. She was 55.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tSubramanyam oversaw all research and analytics operations for CBS, having joined the Eye as executive vice president of chief research and analytics officer in November 2017. She was promoted to her current role in 2020. <\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cRadha was a true force of nature who passionately championed CBS,\u201d said Paramount chair of TV media George Cheeks. \u201cIt would be hard to find someone who loved CBS more. Her passion for our work and her belief in the power of storytelling were contagious. She inspired us to think deeper and always strive for excellence.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tPrior to CBS, she was president of research, insights and data analytics at iHeartMedia. She also held senior executive research roles at Yahoo!, MTV Networks and Nielsen. She also taught media and entertainment at Vassar College and New York University.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tAmong honors the exec received over the years: National Women\u2019s Conference\u2019s \u201cTop Women in Business,\u201d the Tri-State Diversity Council\u2019s \u201cTop Women Leaders of New York\u201d and Corinium\u2019s \u201cTop Innovators in Data and Analytics.\u201d In 2023 she was a distinguished recipient of the International Women\u2019s Day Award at the Consulate General of India.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tSubramanyam received a PhD in Radio, Television and Film from Northwestern University. She\u2019s survived by her husband, Joseph, and children Tara and River.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tHere is an obituary that will be part of a memo set to be sent to CBS staffers today:<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tRadha\u2019s loss will be deeply felt across CBS and the broader media community, where she touched countless lives with her brilliance and unwavering spirit.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tWhen Radha reflected on her life and career, what resonated most was the fearless spirit that carried her across continents and through countless challenges. \u201cI\u2019m a little bit proud of my young self,\u201d she shared in 2021. \u201cWhat I had was a degree of fearlessness, just jumping into the unknown without overthinking it.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThat courage defined Radha\u2019s journey, not just professionally, but personally. She was a trailblazer, a visionary and deeply passionate. Her life was a testament to resilience, curiosity and the power of listening \u2013 to data, to people and to her own inner compass.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tSaid George Cheeks, Paramount\u2019s Chair of TV Media: \u201cRadha was a true force of nature who passionately championed CBS. It would be hard to find someone who loved CBS more. Her passion for our work and her belief in the power of storytelling were contagious. She inspired us to think deeper and always strive for excellence.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tRadha joined CBS in 2017 and quickly rose to lead our research and analytics division. She walked the halls and worked every meeting with an indomitable spirit, touting the value of broadcast television and CBS\u2019 many ratings successes at every opportunity. Her work helped CBS connect with viewers in more authentic and impactful ways, guided by her belief that research should reflect real people and real lives. Her brilliance lay in translating complex metrics into meaningful insights that shaped programming and strategy.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tBorn and raised in New Delhi, Radha once dreamed of becoming a journalist. After moving to the U.S. to attend Northwestern University, she earned a doctorate in Radio, Television and Film, and later taught at Vassar and NYU. A friend\u2019s suggestion led her to research, a field that perfectly blended her analytical mind and creative spirit. She held leadership roles at iHeartMedia, Yahoo!, MTV Networks and Nielsen before joining CBS.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tRadha was recognized as one of the National Women\u2019s Conference\u2019s Top Women in Business, the Tri-State Diversity Council\u2019s Top Women Leaders of New York and Corinium\u2019s Top Innovators in Data and Analytics. In 2023, she received the International Women\u2019s Day Award at the Consulate General of India.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tHer legacy reaches far beyond accolades. Radha was deeply committed to uplifting the next generation of media executives. Radha invested time in human connection: advising students and encouraging rising professionals to stretch beyond conventional roles. Through board service and mentorship, she opened doors and guided emerging leaders to find their voice. Her impact will be felt for years to come in the careers she helped shape and the culture she championed.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tCBS extends our deepest condolences to Radha\u2019s family and loved ones. Radha will be profoundly missed.<\/p>\n","protected":false},"excerpt":{"rendered":"CBS chief research and analytics officer Radha Subramanyam died Monday after a battle with cancer. She was 55.&hellip;\n","protected":false},"author":2,"featured_media":232935,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[283,93,61,60,118964,282],"class_list":{"0":"post-232934","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tv","8":"tag-cbs","9":"tag-entertainment","10":"tag-ie","11":"tag-ireland","12":"tag-radha-subramanyam","13":"tag-tv"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/232934","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/comments?post=232934"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/232934\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media\/232935"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media?parent=232934"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/categories?post=232934"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/tags?post=232934"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}