{"id":294633,"date":"2026-02-12T18:27:17","date_gmt":"2026-02-12T18:27:17","guid":{"rendered":"https:\/\/www.newsbeep.com\/ie\/294633\/"},"modified":"2026-02-12T18:27:17","modified_gmt":"2026-02-12T18:27:17","slug":"ta-interviews-hubtrac-brand-and-marketing-head-edward-sean-xu","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ie\/294633\/","title":{"rendered":"T&#038;A interviews Hubtrac brand and marketing head, Edward Sean Xu"},"content":{"rendered":"<p>&#13;<br \/>\n&#13;<\/p>\n<p>Following the publication of the February edition of Tyres &amp; Accessories magazine and our earlier preview of the interview, here Tyres &amp; Accessories interviews Hubtrac global head of brand and marketing Dr Edward Sean Yaliang Xu in order to learn more about the brand\u2019s recent progress and plans for the future. Dr Xu began his career with doctoral research into the Chinese judiciary at a UK university. From there, he held a number of international executive roles in the petrochemical sector, which led to more than a decade in the tyre industry and ultimately to his newly-appointed global marketing position.<\/p>\n<p>Membership Required<\/p>\n<p>This is a short extract. Tyrepress and Tyres &amp; Accessories subscribers can log in below to read the full article.<\/p>\n<p>               <a href=\"https:\/\/www.tyrepress.com\/my-account\/?redirect_to=https%3A%2F%2Fwww.tyrepress.com%2F2026%2F02%2Fta-interviews-hubtrac-brand-and-marketing-head-edward-sean-xu%2F\" class=\"pmpro-button pmpro-login-button\" rel=\"nofollow noopener\" target=\"_blank\">Log in<\/a>\n           <\/p>\n<p>If you are not yet a Tyrepress or Tyres &amp; Accessories subscriber, you can change that here.<\/p>\n<p>               <a href=\"https:\/\/www.tyrepress.com\/shop\/\" class=\"pmpro-button pmpro-subscribe-button\" rel=\"nofollow noopener\" target=\"_blank\">Subscribe now<\/a><\/p>\n<p class=\"pmpro-benefits-title\">Becoming a member has benefits such as:<\/p>\n<p>Read our sector-leading articles in full<br \/>\nFull analysis of tyre business segments<br \/>\nRead Tyres &amp; Accessories magazine online\/in print<\/p>\n<p>&#13;<br \/>\n&#13;<\/p>\n","protected":false},"excerpt":{"rendered":"&#13; &#13; Following the publication of the February edition of Tyres &amp; Accessories magazine and our earlier preview&hellip;\n","protected":false},"author":2,"featured_media":294634,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[3464,140436,61,60,1148,80,140437],"class_list":{"0":"post-294633","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-technology","8":"tag-brand","9":"tag-hubtrac","10":"tag-ie","11":"tag-ireland","12":"tag-marketing","13":"tag-technology","14":"tag-truck-tyres"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/294633","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/comments?post=294633"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/294633\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media\/294634"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media?parent=294633"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/categories?post=294633"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/tags?post=294633"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}