{"id":315170,"date":"2026-02-24T18:49:13","date_gmt":"2026-02-24T18:49:13","guid":{"rendered":"https:\/\/www.newsbeep.com\/ie\/315170\/"},"modified":"2026-02-24T18:49:13","modified_gmt":"2026-02-24T18:49:13","slug":"bts-jung-kook-featured-in-calvin-klein-releases-new-spring-denim-ad-campaign","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ie\/315170\/","title":{"rendered":"BTS&#8217; Jung Kook Featured in Calvin Klein Releases New Spring Denim Ad Campaign"},"content":{"rendered":"<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tWith a nod to the\u201990s, <a href=\"https:\/\/wwd.com\/tag\/calvin-klein\/\" id=\"auto-tag_calvin-klein\" data-tag=\"calvin-klein\" rel=\"nofollow noopener\" target=\"_blank\">Calvin Klein<\/a> has released its spring denim campaign featuring global brand ambassador <a data-id=\"1236195235\" data-type=\"post\" href=\"https:\/\/wwd.com\/fashion-news\/fashion-scoops\/bts-jung-kook-calvin-klein-1236195235\/\" rel=\"nofollow noopener\" target=\"_blank\">Jung Kook<\/a> of the boy band BTS.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe campaign was directed and styled by Mert Alas, and shows a sharpened focus on denim as an expression of personal style from the South Korean\u2019s singer distinct point of view. Jungkook was named an ambassador for <a href=\"https:\/\/wwd.com\/fashion-news\/designer-luxury\/clare-waight-keller-rca-documentary-foundations-1238530054\/\" id=\"related_article_link_calvin-klein\" data-tag=\"calvin-klein\" rel=\"nofollow noopener\" target=\"_blank\">Calvin Klein<\/a> in March 2023.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe ads feature a film that blends fashion and entertainment, moving to an instantly recognizable soundtrack, including \u201cFootloose\u201d and brought to life through the artist\u2019s choreography. The video, which features a cameo from Rosie Perez, shows him browsing and dancing in a record store.<\/p>\n<p>\t\t\t\t\t\t<img loading=\"lazy\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/wwd.com\/wp-content\/themes\/vip\/pmc-wwd-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ie\/wp-content\/uploads\/2026\/02\/SP26_JK_PR_logo_5.jpg\" alt=\"Jung Kook in Calvin Klein's spring denim campaign.\" data-lazy- data-lazy- height=\"1024\" width=\"819\" decoding=\"async\"\/><\/p>\n<p>\t\t\t\t\tJung Kook in Calvin Klein\u2019s spring denim campaign.<\/p>\n<p>\t\t\t\t\t\t\t\t\tCourtesy image<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tCalvin Klein Jeans are at the center of the wardrobe with such silhouettes as 90s Straight; the relaxed and nostalgic proportions of the Baggy, and the new interpretations of the iconic Trucker jacket. They are all reimagined with elevated washes and designed for versatility. Casual logo tees and oversized bombers complete the looks.<\/p>\n<p>\t\t\t\t\t\t<img loading=\"lazy\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/wwd.com\/wp-content\/themes\/vip\/pmc-wwd-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ie\/wp-content\/uploads\/2026\/02\/SP26_JK_PR_logo_13.jpg\" alt=\"Jung Kook in Calvin Klein's spring campaign.\" data-lazy- data-lazy- height=\"819\" width=\"1024\" decoding=\"async\"\/><\/p>\n<p>\t\t\t\t\tJung Kook in Calvin Klein\u2019s spring denim campaign.<\/p>\n<p>\t\t\t\t\t\t\t\t\tCourtesy of Calvin Klein<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cI love Calvin Klein jeans because they\u2019re designed to be lived in,\u201d said the 28-year-old Jungkook. \u201cThe looks I wore for this campaign nod to \u201990s style while feeing completely modern. It was exciting to bring together my love of music, dance and fashion against the energy of the city.\u201d<\/p>\n<p>\t\t\t\t\t\t<img loading=\"lazy\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/wwd.com\/wp-content\/themes\/vip\/pmc-wwd-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ie\/wp-content\/uploads\/2026\/02\/SP26_JK_PR_logo_3.jpg\" alt=\"ung Kook for Calvin Klein\" data-lazy- data-lazy- height=\"819\" width=\"1024\" decoding=\"async\"\/><\/p>\n<p>\t\t\t\t\tJung Kook for Calvin Klein<\/p>\n<p>\t\t\t\t\t\t\t\t\tCourtesy of Calvin Klein<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe campaign launched globally Tuesday across Calvin Klein retail, calvinklein.com and social platforms, as well as out-of-home placements.<\/p>\n","protected":false},"excerpt":{"rendered":"With a nod to the\u201990s, Calvin Klein has released its spring denim campaign featuring global brand ambassador Jung&hellip;\n","protected":false},"author":2,"featured_media":315171,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[16466,93,61,60,278],"class_list":{"0":"post-315170","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-music","8":"tag-calvin-klein","9":"tag-entertainment","10":"tag-ie","11":"tag-ireland","12":"tag-music"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/315170","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/comments?post=315170"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/315170\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media\/315171"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media?parent=315170"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/categories?post=315170"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/tags?post=315170"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}