{"id":317172,"date":"2026-02-25T22:08:35","date_gmt":"2026-02-25T22:08:35","guid":{"rendered":"https:\/\/www.newsbeep.com\/ie\/317172\/"},"modified":"2026-02-25T22:08:35","modified_gmt":"2026-02-25T22:08:35","slug":"the-mens-wellness-clinics-scaling-a-new-concierge-like-model","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ie\/317172\/","title":{"rendered":"The Men\u2019s Wellness Clinics Scaling A New Concierge-Like Model"},"content":{"rendered":"

When much of healthcare has shifted towards quick telehealth appointments and app-based prescriptions where \u2013at times\u2013 patients don\u2019t even see a practitioner, Gameday Men\u2019s Health<\/a> has pursued a deliberately contrarian path. Founded in 2018 by Evan Miller, Ph.D., the company has built one of the largest networks of in-person men\u2019s health clinics in North America, emphasizing personalized, face-to-face interactions \u2013 a far cry from the purely digital or transactional models.<\/p>\n

With more than 400 clinics operating across the United States and Canada\u2014and over 1,000 locations in the franchise\u2019s pipeline\u2014Gameday focuses on hormone optimization, erectile dysfunction treatment, weight management, and longevity therapies among other men\u2019s health. Regenerative services like testosterone replacement therapy (TRT)<\/a>, GAINSWave shockwave therapy for ED, peptide treatments like Sermorelin<\/a> for natural growth hormone support, vitamin injections, and medical weight-loss<\/a> options are proving to be some of today\u2019s more popular as the longevity movement continues to thrive. The clinics\u2019 streamlined Signature 3-Step Process makes the experience friction free: quick intake and in-clinic blood testing with results in a matter of minutes (versus days), a personalized consultation with a licensed provider, and immediate treatment initiation when appropriate.<\/p>\n

Personal Catalyst<\/p>\n

Evan Miller\u2019s entry into men\u2019s health stemmed from his own experience with lower testosterone levels in his mid-30s \u2013 a young marker for diminished testosterone. Despite being active and fit, he felt persistently low energy and chronic fatigue. When his initial general practitioner dismissed testing until age 50, Miller insisted. His discovery? That his hormone levels were indeed far below the normal for his age. Frustrated by the cookie-cutter, and at times, uncomfortable environments he encountered in traditional care, he set out to create something different.<\/p>\n

With a Ph.D. in clinical psychology from Pacifica Graduate Institute and prior leadership in behavioral health (including founding addiction treatment programs), Miller brought a background that had already valued patient-centered, stigma-free approaches. \u201cHealthcare works better when clinicians treat patients\u2014not funnels,\u201d he has stated.. Gameday clinics are designed accordingly: men-focused spaces with sports games on flat-screen TVs, plenty of privacy, and a welcoming atmosphere that removes the \u201ccold, unfriendly\u201d feel Miller encountered early on in his health journey.<\/p>\n

The model prioritizes speed and results, but without sacrificing personalization. Patients receive tailored plans based on lab work and goals, with ongoing monitorization of optimized outcomes. While virtual and telehealth options do exist for certain services (like weight loss or follow-ups, depending on the state regulations), the core experience remains in-clinic, with same-day potential for starting treatment.<\/p>\n

Explosive Growth In A Specialized Market<\/p>\n

Gameday began franchising in 2022 and has since experienced rapid expansion\u2014awarding hundreds of territories and opening clinics at a pace described in industry coverage as among the fastest in franchising history. By early 2026, the network spans 48 U.S. states plus Canada, with no reported closures and strong demand for additional licenses. This growth reflects rising awareness of men\u2019s hormonal health and regenerative medicine, particularly as aging populations and performance-focused men seek evidence-based interventions for energy, vitality, intimacy, and longevity.<\/p>\n

The broader men\u2019s health and wellness sector\u2014encompassing TRT, ED therapies, and anti-aging treatments\u2014continues to expand, driven by destigmatization efforts, social media influence, and greater acceptance of hormone optimization. Gameday positions itself within this trend by combining clinical rigor (licensed providers, in-house labs) with concierge-level convenience (fast appointments, transparent pricing, HSA\/FSA acceptance).<\/p>\n

While the network\u2019s scale and rapid rollout draw comparisons to startup-like agility in healthcare, Gameday remains grounded in Miller\u2019s original insight\u2014that meaningful care oftentimes requires human connection. As the industry grapples with balancing efficiency and empathy, the company\u2019s bet on in-person models appears to resonate, offering men a familiar yet elevated alternative in a field long overdue for reinvention. For those prioritizing direct clinician relationships alongside modern treatments, Gameday provides a growing, accessible option across much of North America.<\/p>\n","protected":false},"excerpt":{"rendered":"When much of healthcare has shifted towards quick telehealth appointments and app-based prescriptions where \u2013at times\u2013 patients don\u2019t…\n","protected":false},"author":2,"featured_media":317173,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[34],"tags":[147886,96689,147887,147889,5871,103,397,396,61,60,147890,7891,25372,147888,18343],"class_list":{"0":"post-317172","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-healthcare","8":"tag-catalystevan-miller","9":"tag-ed","10":"tag-gainswave","11":"tag-gameday-mens-health-clinic","12":"tag-glp-1s","13":"tag-health","14":"tag-health-care","15":"tag-healthcare","16":"tag-ie","17":"tag-ireland","18":"tag-mens-health-clinics","19":"tag-north-america","20":"tag-ph-d","21":"tag-sermorelin-peptite","22":"tag-trt"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/317172","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/comments?post=317172"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/317172\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media\/317173"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media?parent=317172"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/categories?post=317172"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/tags?post=317172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}