{"id":328964,"date":"2026-03-04T20:03:07","date_gmt":"2026-03-04T20:03:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/ie\/328964\/"},"modified":"2026-03-04T20:03:07","modified_gmt":"2026-03-04T20:03:07","slug":"nicole-kidman-says-she-was-paid-nothing-for-her-viral-amc-ad","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ie\/328964\/","title":{"rendered":"Nicole Kidman Says She Was Paid &#8220;Nothing&#8221; For Her Viral AMC Ad"},"content":{"rendered":"<p>Nicole Kidman says she was paid &#8220;nothing&#8221; for her iconic AMC ad.The Babygirl actress starred in the commercial to support the movie theaters during COIVD.Kidman previously said Olivia Rodrigo&#8217;s tribute to the commercial won her &#8220;major points&#8221; with her daughters Sunday Rose and Faith Margaret.<\/p>\n<p id=\"mntl-sc-block_2-0\" class=\"comp mntl-sc-block mntl-sc-block-html\"> <a href=\"https:\/\/www.instyle.com\/nicole-kidman-channeled-amc-ad-pinstripe-suit-8764265\" data-component=\"link\" data-source=\"inlineLink\" data-type=\"internalLink\" data-ordinal=\"1\" rel=\"nofollow noopener\" target=\"_blank\">Nicole Kidman\u2019s AMC ad<\/a> has become a pop culture moment in itself, with everyone from <a href=\"https:\/\/www.instyle.com\/olivia-rodrigo-recreates-nicole-kidman-amc-commercial-8621495\" data-component=\"link\" data-source=\"inlineLink\" data-type=\"internalLink\" data-ordinal=\"2\" rel=\"nofollow noopener\" target=\"_blank\">Olivia Rodrigo<\/a> to <a href=\"https:\/\/www.instyle.com\/nicole-kidman-sabrina-carpenter-concert-appearance-11843852\" data-component=\"link\" data-source=\"inlineLink\" data-type=\"internalLink\" data-ordinal=\"3\" rel=\"nofollow noopener\" target=\"_blank\">Sabrina Carpenter<\/a> putting their own riff on the now-iconic 2021 commercial. Despite creating its own genre of cinematic magic, Kidman said executives had no idea how viral the ad would become at the time.\n<\/p>\n<p id=\"mntl-sc-block_4-0\" class=\"comp mntl-sc-block mntl-sc-block-html\"> While <a href=\"https:\/\/www.instyle.com\/nicole-kidman-reveals-why-she-learned-perform-autopsy-scarpetta-11918630\" data-component=\"link\" data-source=\"inlineLink\" data-type=\"internalLink\" data-ordinal=\"1\" rel=\"nofollow noopener\" target=\"_blank\">chatting with Jimmy Fallon<\/a> during a March 2 episode of his eponymous show, the <a href=\"https:\/\/www.instyle.com\/nicole-kidman-plunging-jacket-semi-sheer-skirt-shredded-ribbon-scarpetta-premiere-11918951\" data-component=\"link\" data-source=\"inlineLink\" data-type=\"internalLink\" data-ordinal=\"2\" rel=\"nofollow noopener\" target=\"_blank\">Scarpetta actress<\/a> revealed that it was a struggle to get the passion project off the ground. Kidman had to call in \u201call these favors\u201d to make it happen, as she was working with an extremely limited budget and team. The paltry paycheck, apparently, didn\u2019t factor at all into her decision.\n<\/p>\n<p> Nicole Kidman during an interview with host Jimmy Fallon on Monday, March 2, 2026.<\/p>\n<p>Getty Images<\/p>\n<p id=\"mntl-sc-block_9-0\" class=\"comp mntl-sc-block mntl-sc-block-html\"> \u201cWe did it for nothing, and then it went off,\u201d she told the talk show personality on <a href=\"https:\/\/www.youtube.com\/watch?v=D3Bz_ROoKyI&amp;t=3s\" data-component=\"link\" data-source=\"inlineLink\" data-type=\"externalLink\" data-ordinal=\"1\" rel=\"nofollow noopener\" target=\"_blank\">The Tonight Show Starring Jimmy Fallon<\/a>. Kidman tapped cinematographer Jeff Cronenweth and screenwriter Billy Ray for the pro bono project, appealing to their desire to help struggling movie theaters during the pandemic.\n<\/p>\n<p id=\"mntl-sc-block_11-0\" class=\"comp mntl-sc-block mntl-sc-block-html\"> \u201cI said, \u2018Should we do this? We need to help the theaters.&#8217; It was during COVID when we did it,&#8221; Kidman continued. &#8220;The crew that I was working with on Being the Ricardos\u2014I said, \u2018Would you guys be willing to do this?\u2019\u201d\n<\/p>\n<p> Nicole Kidman appearing on &#8216;The Tonight Show Starring Jimmy Fallon&#8217; on Monday, March 2, 2026.<\/p>\n<p>Getty Images<\/p>\n<p id=\"mntl-sc-block_14-0\" class=\"comp mntl-sc-block mntl-sc-block-html\"> In hindsight, the commercial\u2014which shows a pinstripe suit-clad Kidman eating popcorn\u2014has since become a viral meme. \u201cWe come to this place for magic. We come to AMC theater to love, to cry, to care. Because we need that\u2014all of us,&#8221; she said, before finishing with the famous line: &#8220;Heartbreak feels good in a place like this.&#8221;<\/p>\n<p id=\"mntl-sc-block_18-0\" class=\"comp mntl-sc-block mntl-sc-block-html\"> While Kidman might not have gotten monetary compensation for her appearance in the AMC ad, it gave her internet notoriety and cool mom status with her lookalike daughters, Sunday Rose and Faith Margaret.\n<\/p>\n<p> Nicole Kidman is seen leaving &#8216;The Late Show with Stephen Colbert&#8217; on December 16, 2024 in New York City.<\/p>\n<p>Getty Images<\/p>\n<p id=\"mntl-sc-block_23-0\" class=\"comp mntl-sc-block mntl-sc-block-html\"> After the Olivia Rodrigo posted a TikTok video recreating the clip on her Guts World Tour in 2024, Kidman shared it to her own Instagram Stories, with the comment: \u201cYou just won me some major points with my girls! Adore you @oliviarodrigo xx.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"Nicole Kidman says she was paid &#8220;nothing&#8221; for her iconic AMC ad.The Babygirl actress starred in the commercial&hellip;\n","protected":false},"author":2,"featured_media":328965,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32],"tags":[321,93,61,60],"class_list":["post-328964","post","type-post","status-publish","format-standard","has-post-thumbnail","category-celebrities","tag-celebrities","tag-entertainment","tag-ie","tag-ireland"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/328964","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/comments?post=328964"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/328964\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media\/328965"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media?parent=328964"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/categories?post=328964"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/tags?post=328964"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}