{"id":374575,"date":"2026-03-31T11:51:15","date_gmt":"2026-03-31T11:51:15","guid":{"rendered":"https:\/\/www.newsbeep.com\/ie\/374575\/"},"modified":"2026-03-31T11:51:15","modified_gmt":"2026-03-31T11:51:15","slug":"openai-aims-to-improve-developer-experience-of-chatgpt-apps","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ie\/374575\/","title":{"rendered":"OpenAI Aims to Improve Developer Experience of ChatGPT Apps"},"content":{"rendered":"<p>Six months after <a href=\"https:\/\/openai.com\/\" rel=\"nofollow noopener\" target=\"_blank\">OpenAI<\/a> announced that it would let companies launch mini apps within ChatGPT, the experience is getting mixed reviews from participating companies, Bloomberg <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2026-03-30\/openai-s-chatgpt-app-store-took-aim-at-apple-but-results-lag-so-far\" rel=\"nofollow noopener\" target=\"_blank\">reported<\/a> Monday (March 30).<\/p>\n<p>While there are 300 integrations available, they are not easy for users to find, and they have delivered little traffic to partnering companies, according to the report.<\/p>\n<p>In addition, some partners have limited the functionality of their mini apps to retain their customer relationships and payments; some find consumers are hesitant to share credit card details with AI assistants; some have received little data about how their mini apps are performing in terms of user engagement; and some have said that OpenAI\u2019s app-approval process has been slow, per the report.<\/p>\n<p>An OpenAI spokesperson told Bloomberg: \u201cWe\u2019re still early in building this out, and we recognize there are areas where the developer experience needs to improve.\u201d<\/p>\n<p>    <img decoding=\"async\" src=\"https:\/\/www.pymnts.com\/wp-content\/uploads\/2026\/02\/Google-PYMNTS-blackbox.svg\" alt=\"Preferred Source\" class=\"img-fluid\"\/><\/p>\n<p>We\u2019d love to be your <a href=\"https:\/\/www.google.com\/preferences\/source?q=pymnts.com\" target=\"_blank\" rel=\"noopener nofollow\">preferred source for news<\/a>.<\/p>\n<p>Please add us to your preferred sources list so our news, data and interviews show up in your feed. Thanks!<\/p>\n<p>The spokesperson added that the company is working to make the platform \u201cmore reliable, more predictable and easier to build on over time.\u201d<\/p>\n<p>OpenAI announced the launch of Apps in ChatGPT, which lets users chat with <a href=\"https:\/\/www.pymnts.com\/artificial-intelligence-2\/2025\/openai-begins-enabling-users-to-access-third-party-apps-within-chatgpt-conversations\/\" rel=\"nofollow noopener\" target=\"_blank\">third-party apps<\/a> while in conversation with the chatbot, in October. The company also announced an Apps SDK for developers that enables them to build these apps.<\/p>\n<p style=\"text-align:center\">Advertisement: Scroll to Continue<\/p>\n<p>Two months later, in December, OpenAI opened its ChatGPT App Directory, which is a marketplace of <a href=\"https:\/\/www.pymnts.com\/news\/artificial-intelligence\/2025\/openai-launches-chatgpt-app-store\/\" rel=\"nofollow noopener\" target=\"_blank\">third-party applications<\/a> that run directly within the ChatGPT interface. The move allows developers to submit apps for review and publication, and users to discover and use those apps without leaving ChatGPT.<\/p>\n<p>On March 11, OpenAI said it is shifting the focus of its <a href=\"https:\/\/www.pymnts.com\/artificial-intelligence-2\/2026\/openai-moves-commerce-focus-to-brand-owned-chatgpt-apps\/\" rel=\"nofollow noopener\" target=\"_blank\">commerce<\/a> efforts to retailers\u2019 ChatGPT apps after scaling back its plans to sell products directly through ChatGPT checkouts. An OpenAI spokesperson said at the time that this approach will give merchants greater control over the purchasing experience.<\/p>\n<p>The company announced March 24 that it was enhancing the experience of <a href=\"https:\/\/www.pymnts.com\/news\/ecommerce\/2026\/openai-enhances-product-discovery-with-visual-shopping\/\" rel=\"nofollow noopener\" target=\"_blank\">shopping<\/a> within ChatGPT by including more visual shopping in ChatGPT and by adding more support for product discovery via the Agentic Commerce Protocol (ACP), which will bring additional information to the AI assistant.<\/p>\n<p>For all PYMNTS AI coverage, subscribe to the daily <a href=\"https:\/\/www.pymnts.com\/subscribe\/\" rel=\"nofollow noopener\" target=\"_blank\">AI\u00a0Newsletter<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"Six months after OpenAI announced that it would let companies launch mini apps within ChatGPT, the experience is&hellip;\n","protected":false},"author":2,"featured_media":374576,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[220,218,219,2670,61,60,43,1682,179,80,167954,181],"class_list":["post-374575","post","type-post","status-publish","format-standard","has-post-thumbnail","category-artificial-intelligence","tag-ai","tag-artificial-intelligence","tag-artificialintelligence","tag-chatgpt","tag-ie","tag-ireland","tag-news","tag-openai","tag-pymnts-news","tag-technology","tag-third-party-apps","tag-whats-hot"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/374575","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/comments?post=374575"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/374575\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media\/374576"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media?parent=374575"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/categories?post=374575"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/tags?post=374575"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}