{"id":376820,"date":"2026-04-01T17:30:08","date_gmt":"2026-04-01T17:30:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/ie\/376820\/"},"modified":"2026-04-01T17:30:08","modified_gmt":"2026-04-01T17:30:08","slug":"sharp-increase-in-sunburn-among-young-adults-sparks-skin-cancer-concern-the-irish-times","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ie\/376820\/","title":{"rendered":"Sharp increase in sunburn among young adults sparks skin cancer concern \u2013 The Irish Times"},"content":{"rendered":"<p class=\"c-paragraph paywall \">There has been a sharp increase in sunburn among young adults over the past year, new research has found, as health officials warn about the long-term consequences of skin damage. <\/p>\n<p class=\"c-paragraph paywall \">The <a href=\"https:\/\/www.irishtimes.com\/tags\/health-service-executive-hse\/\" target=\"_blank\" rel=\"noreferrer nofollow noopener\" title=\"https:\/\/www.irishtimes.com\/tags\/health-service-executive-hse\/\">Health Service Executive<\/a>\u2019s National Cancer Control Programme (NCCP) and <a href=\"https:\/\/www.irishtimes.com\/tags\/healthy-ireland\/\" target=\"_blank\" rel=\"noreferrer nofollow noopener\" title=\"https:\/\/www.irishtimes.com\/tags\/healthy-ireland\/\">Healthy Ireland<\/a> on Wednesday launched the 2026 SunSmart campaign, a nationwide initiative aimed at reducing Ireland\u2019s rising rates of skin <a href=\"https:\/\/www.irishtimes.com\/tags\/cancer\" target=\"_blank\" rel=\"noreferrer nofollow noopener\" title=\"https:\/\/www.irishtimes.com\/tags\/cancer\">cancer<\/a>. <\/p>\n<p class=\"c-paragraph paywall \">More than 11,000 people in Ireland are diagnosed with skin cancer each year, making it the most common cancer in this country. About nine out of 10 cases involve non-melanoma skin cancers, while the other cases include melanoma. Some 270 people die from skin cancer each year in Ireland.<\/p>\n<p class=\"c-paragraph paywall \">Research conducted on behalf of the campaign found 84 per cent of adults aged 18 to 24 have been sunburned at least once over the past year.<\/p>\n<p class=\"c-paragraph paywall \">This proportion has been rising in recent years, up from 73 per cent in 2024 and 66 per cent in 2023.<\/p>\n<p class=\"c-paragraph paywall \">The research, which questioned a nationally representative sample of 1,000 adults via an online survey, also found teenagers and young adults remain the least likely to use protective measures beyond sunscreen and the most likely to use sunbeds.<\/p>\n<p class=\"c-paragraph paywall \">According to the organisation, the findings \u201creinforce the urgent need to engage younger audiences\u201d.<\/p>\n<p class=\"c-paragraph paywall \">UV exposure during the first 10 to 15 years of life has a disproportionate impact on lifetime skin\u2011cancer risk, with just three episodes of severe sunburn before age 20 more than doubling the risk of melanoma in adulthood.<\/p>\n<p class=\"c-paragraph paywall \">Dr Breeda Neville, consultant in public health medicine at the  NCCP said young people, parents, schools, sports clubs and workplaces need to \u201cmake sun protection a daily habit, not an afterthought\u201d.<\/p>\n<p class=\"c-paragraph paywall \">\u201cSunburn is not a minor inconvenience \u2013 it is visible evidence of skin damage that accumulates over time,\u201d she added.<\/p>\n<p class=\"c-paragraph paywall \">According to the SunSmart campaign, there are five clear ways to prevent skin-cancer. These are: slipping on clothing, using sunscreen, wearing a wide-brimmed hat, seeking shade during the hours at which the sun is strongest and wearing sunglasses.<\/p>\n<p class=\"c-paragraph paywall \">The campaign has also urged the public to avoid deliberately tanning, to avoid sunburn and to never use sunbeds.<\/p>\n<p class=\"c-paragraph paywall \">Dr Blaithin Moriarty, consultant dermatologist at St Vincent\u2019s University Hospital, said skin damage doesn\u2019t only happen on holidays in hot climates. <\/p>\n<p class=\"c-paragraph paywall \">\u201cIn Ireland, the sun is often strong enough to cause harm \u2013 even on cloudy days. Spending time in the shade, wearing protective clothing and regularly applying sunscreen are essential,\u201d she said.<\/p>\n<p class=\"c-paragraph paywall \">\u201cJust one bad sunburn can damage your skin\u2019s DNA and increase your lifetime risk of skin cancer, including melanoma. That risk is even higher when burns occur in childhood or adolescence.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"There has been a sharp increase in sunburn among young adults over the past year, new research has&hellip;\n","protected":false},"author":2,"featured_media":376821,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[258,103,1418,168806,61,60],"class_list":["post-376820","post","type-post","status-publish","format-standard","has-post-thumbnail","category-health","tag-cancer","tag-health","tag-health-service-executive-hse","tag-healthy-ireland","tag-ie","tag-ireland"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/376820","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/comments?post=376820"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/376820\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media\/376821"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media?parent=376820"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/categories?post=376820"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/tags?post=376820"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}