{"id":40881,"date":"2025-09-24T15:45:07","date_gmt":"2025-09-24T15:45:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/ie\/40881\/"},"modified":"2025-09-24T15:45:07","modified_gmt":"2025-09-24T15:45:07","slug":"denise-parkinson-joins-variety-in-senior-business-role","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ie\/40881\/","title":{"rendered":"Denise Parkinson Joins Variety in Senior Business Role"},"content":{"rendered":"<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t<a href=\"https:\/\/variety.com\/t\/denise-parkinson\/\" id=\"auto-tag_denise-parkinson\" data-tag=\"denise-parkinson\" rel=\"nofollow noopener\" target=\"_blank\">Denise Parkinson<\/a> has joined <a href=\"https:\/\/variety.com\/t\/variety\/\" id=\"auto-tag_variety\" data-tag=\"variety\" rel=\"nofollow noopener\" target=\"_blank\">Variety<\/a> in a senior international business role, overseeing development and marketing for global markets. <\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tBased in London, Parkinson has a long resume in all aspects of entertainment and media marketing and sales. She will steer Variety\u2019s growing FYC activity in the U.K. and other global markets. She reports to Dea Lawrence, Variety\u2019s chief operating and marketing officer.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cWith her deep industry relationships combined with her sales and marketing acumen, Denise Parkinson is uniquely qualified to provide Variety with a greater advantage in the international territories, particularly in connection with our FYC Awards business,\u201d Lawrence said. \u201cWe are thrilled that she is bringing her dynamic energy and creativity to our growing global team as the overseas market continues to play a formidable role in our business strategy.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tParkinson comes to Variety from Allied Global Marketing, where she was VP of business development and client solutions, working with major studios, festivals and top streamers. She has worked for such brands as Artificial Eye\/Curzon, Bauer Media, Disney\/ABC\/ESPN, Yahoo, The Telegraph and One Football. She has also steered conference programming for Mipcom and MipTV, and festivals including Cannes, Rome and Monte Carlo. She began her career in marketing at the independent production and distribution company Palace Pictures.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cIt is an honor and a privilege to join the rich legacy and world-class journalism of team Variety,\u201d said Parkinson. \u201cIt is the opportunity of a lifetime to drive Variety\u2019s continued global expansion and metamorphosis. Personally, Variety has always been my number one trusted source for all entertainment news. I learn from it, I am entertained by it and never go a day without reading it.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tParkinson is a long-standing member of BAFTA and a Vice Patron of the Film and TV Charity. She serves as a non-executive director of London\u2019s Regent Street Cinema and as a patron and non-executive of the TVE Global Sustainability Awards in Film.<\/p>\n","protected":false},"excerpt":{"rendered":"Denise Parkinson has joined Variety in a senior international business role, overseeing development and marketing for global markets.&hellip;\n","protected":false},"author":2,"featured_media":40882,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32],"tags":[321,30919,93,61,60,30920],"class_list":{"0":"post-40881","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-celebrities","8":"tag-celebrities","9":"tag-denise-parkinson","10":"tag-entertainment","11":"tag-ie","12":"tag-ireland","13":"tag-variety"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/40881","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/comments?post=40881"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/40881\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media\/40882"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media?parent=40881"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/categories?post=40881"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/tags?post=40881"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}