lead the then newly established DAZN betting brand<\/a>, the company eventually brought on board former William Hill executive Vlad Kaltenieks in 2023, who continues to lead the business.<\/p>\nNEXT.io understands John Boyle\u2019s semi-retirement has been interrupted by spells where he felt the need to step in and help steer the business, which included a several-month period after Kemp\u2019s exit during which the company lacked any CEO at all.<\/p>\n
While industry sources told NEXT.io BoyleSports \u201cis in a better place now\u201d, the main issue now is the company needs capital to scale at a time when its own resources are getting squeezed by regulation.<\/p>\n
BoyleSports looks to expand UK presence<\/p>\n
The business announced an eye-catching \u00a3100m UK relaunch in July 2025, which included opening 200 new shops and signing a front-of-shirt partnership with West Ham United FC.<\/p>\n
The extent to which this strategy has been affected by Remote Gaming Duty\u2019s 40% hike, as well as General Betting Duty rising to 25% from April 2027, is unknown.<\/p>\n
Sources \u2013 who told NEXT.io the assets have been shopped around at least since February \u2013 added that the company would ideally want diversified operations in other markets, something that could be provided by a purchaser with international scale.<\/p>\n
One potential acquirer that could make sense on paper is former French lottery monopoly FDJ United, which has a stated ambition of building positions in regulated European markets and owns the Irish national lottery operator.<\/p>\n
Another potential buyer highlighted by sources is Betfred, although price and the physical positions of BoyleSports\u2019 retail assets may have proved stumbling blocks.<\/p>\n
Sources also told NEXT.io John Boyle will likely be looking for a premium on the assets, something that might prove elusive at the current moment. \u201cI think if a bullish buyer had turned up, it would have happened, but here we are,\u201d one industry advisor told NEXT.io.<\/p>\n
BoyleSports did not respond to NEXT.io\u2018s request for comment by its deadline.<\/p>\n
Share<\/p>\n","protected":false},"excerpt":{"rendered":"Ireland\u2019s largest private bookie BoyleSports is up for sale and is sending details through to potential suitors, according…\n","protected":false},"author":2,"featured_media":457765,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[23838,72,198532,61,60,163814,198533,1577],"class_list":["post-457764","post","type-post","status-publish","format-standard","has-post-thumbnail","category-business","tag-boylesports","tag-business","tag-conor-gray","tag-ie","tag-ireland","tag-john-boyle","tag-mark-kemp","tag-uk"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/457764","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/comments?post=457764"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/457764\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media\/457765"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media?parent=457764"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/categories?post=457764"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/tags?post=457764"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}