{"id":521451,"date":"2026-06-27T16:19:09","date_gmt":"2026-06-27T16:19:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/ie\/521451\/"},"modified":"2026-06-27T16:19:09","modified_gmt":"2026-06-27T16:19:09","slug":"core-tops-irelands-media-spend-list","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ie\/521451\/","title":{"rendered":"Core tops Ireland&#8217;s media spend list"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-56223\" src=\"https:\/\/www.newsbeep.com\/ie\/wp-content\/uploads\/2026\/06\/Roy-Keane-for-Sky-Mobile.jpg\" alt=\"\" width=\"483\" height=\"272\"  \/><\/p>\n<p>Core has strengthened its ranking as Ireland\u2019s biggest media agency group figures released by international research company COMvergence indicate. The billings and market share report shows that WPP Media\u2019s Mindshare retained its position as the country\u2019s top media agency network. Core recorded billings of \u20ac302 million in 2025, with a 29 per cent market share.<\/p>\n<p>ComVergence values agency digital at \u20ac334m, or 42 per cent of all billings\u00a0 \u00a0 \u00a0<\/p>\n<p>Second-placed WPP Media had billings of \u20ac229m last year, while Omnicom Media Group (OMG) was in third position on \u20ac128m. With OMG\u2019s acquisition of IPG, it brought the enlarged group up to \u20ac155m. On an agency-by-agency basis, Mindshare led the rankings in Ireland with \u20ac119m in billings, followed by Core\u2019s Zenith (\u20ac103m) and Starcom (\u20ac101m).<\/p>\n<p>Core\u2019s Spark Foundry and OMD completed the top five agencies.<\/p>\n<p>Pictured top: Roy Keane fronts for Starcom\u2019s Sky Mobile\u00a0\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"Core has strengthened its ranking as Ireland\u2019s biggest media agency group figures released by international research company COMvergence&hellip;\n","protected":false},"author":2,"featured_media":521452,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[61,60,43],"class_list":["post-521451","post","type-post","status-publish","format-standard","has-post-thumbnail","category-ireland","tag-ie","tag-ireland","tag-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/521451","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/comments?post=521451"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/521451\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media\/521452"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media?parent=521451"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/categories?post=521451"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/tags?post=521451"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}