{"id":574960,"date":"2026-07-30T05:48:09","date_gmt":"2026-07-30T05:48:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/ie\/574960\/"},"modified":"2026-07-30T05:48:09","modified_gmt":"2026-07-30T05:48:09","slug":"samsungs-smartphone-business-posts-its-first-ever-loss","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ie\/574960\/","title":{"rendered":"Samsung\u2019s smartphone business posts its first-ever loss"},"content":{"rendered":"

Today, Samsung Electronics posted its final earnings report for Q2 2026. While the company saw record-breaking profits<\/a> on the back of rising memory chip prices, its smartphone division reported<\/a> a loss for the first time in its history. And things could get even worse in the coming months.\n<\/p>\n

\nSamsung MX posts a loss for the first time\n<\/p>\n

Samsung DX (Device eXperience), the division that oversees the company’s smartphone and TV businesses, posted a loss of around KRW 800 billion (~$544 million) in the second quarter (Q2) of 2026. Of that amount, around KRW 700 billion (~$476 million) is attributed to Samsung MX, the division that sells smartphones, tablets, laptops, smartwatches, and other wearables.\n<\/p>\n

Analysts say Samsung’s mobile division could not post a profit despite efforts to limit the decline<\/a> by selling more high-end products<\/a> like the Galaxy S26 series and improving business efficiency<\/a>. Extremely high memory chip prices increased manufacturing costs and put pressure on its margins.\n<\/p>\n

Samsung’s Visual Display (VD) and Digital Appliances (DA) divisions, which sell TVs, monitors, and home appliances, posted a combined loss of KRW 10 billion (~$6.8 million).\n<\/p>\n

In contrast, Samsung’s Harman division posted a profit of KRW 400 billion (~$272 million). Harman makes digital cockpit solutions for modern vehicles and sells audio products, including speakers, soundbars, earphones, and headphones, under brands such as AKG, Arcam, Bang & Olufsen Automotive, Harman Kardon, Infinity, JBL, and Mark Levinson.<\/p>\n","protected":false},"excerpt":{"rendered":"Today, Samsung Electronics posted its final earnings report for Q2 2026. While the company saw record-breaking profits on…\n","protected":false},"author":2,"featured_media":574961,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[61,60,202,80],"class_list":["post-574960","post","type-post","status-publish","format-standard","has-post-thumbnail","category-mobile","tag-ie","tag-ireland","tag-mobile","tag-technology"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/574960","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/comments?post=574960"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/574960\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media\/574961"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media?parent=574960"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/categories?post=574960"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/tags?post=574960"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}