\n\tDUBAI: Prada\u2019s first-ever global beauty brand ambassador, supermodel Bella Hadid, has a new face joining her on the roster: Hollywood star Zendaya.<\/p>\n
\n\tZendaya, 29, is in the middle of a stellar 2026; she\u2019s currently wrapping up press for \u201cSpider-Man: A Brand New Day\u201d right off the back of a world tour for Christopher Nolan\u2019s mega hit, \u201cThe Odyssey.\u201d Later this year, she will also star in \u201cDune: Part Three,\u201d out on Dec. 18.<\/p>\n
\n\tThe announcement was shared via Instagram, where Prada Beauty introduced Zendaya as the face of Paradoxe, one of the house\u2019s signature fragrances.<\/p>\n
\n\t\u201cI love how Paradoxe celebrates complexity, capturing both strength and vulnerability without trying to frame or define someone,\u201d Zendaya said in a statement. \u201cFor me, the fragrances we choose are a reflection of how we move through the world. Joining the brand feels like a completely natural extension of that mindset, especially since Paradoxe was already a personal favourite.\u201d<\/p>\n
\n\tEarlier this year, in March 2026, Prada signed Hadid as its first global beauty ambassador. She helped introduce the first blush, Prada Touch, into the brand\u2019s makeup collection this month.<\/p>\n
\n\tThe cheek and lip product marked a new chapter for Prada\u2019s cosmetics. Featuring a cream-to-powder formula, it comes in stackable, pocket-sized packaging in the shape of the house\u2019s renowned triangle. Its tactile texture melts into skin to create a soft, matte finish, with color lasting up to 12 hours without touch-ups.<\/p>\n
\n\tPrada\u2019s global president, Rosa Carrico, said the concept behind the launch is independence.<\/p>\n
\n\t\u201cIt\u2019s about celebrating women who don\u2019t need complication to feel powerful,\u201d she said. \u201cWhen a woman masters her beauty routine without relying on hours of preparation or countless products, she gains something even more valuable \u2014 time.\u201d<\/p>\n
\n\tMeanwhile, this summer, Hadid donned her entrepreneurial hat once more with the news that Orebella, her fragrance line, is expanding its collection of body and hair mists.<\/p>\n
\n\t\u201cSolaris\u201d is a sun-inspired duo of new limited-edition scents for summer. Hadid explained: \u201cWith \u2018Solaris,\u2019 I wanted to bottle that feeling of golden-hour light on the skin, the warmth that lingers long after the sun goes down. These scents are my love letter to summer \u2014 to slowness, to softness and to the quiet glow you carry with you wherever you go.\u201d
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