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<\/p>\nThe collaboration of the century continues! animate Ltd. and SEGA Corporation are currently in the midst of a year-long project celebrating iconic SEGA Group IPs. This massive campaign is bringing eight world-renowned titles to over 140 animate locations across Japan and around the globe, offering fans a chance to get up close and personal with their favorite series through exclusive exhibitions, limited-edition merch, and the ever-popular Gratte (graphic latte) cafe tie-ins.<\/p>\n
For the project\u2019s highly anticipated fourth wave, the spotlight falls on the legendary \u201cPersona\u201d series! To celebrate three decades of style and shadows, the \u201cPersona\u201d Series 30th Anniversary animate Fair will kick off in September 2026 at physical stores and online. During the event, fans who purchase or pre-order \u201cPersona\u201d related items will receive one of eight exclusive \u201cBonus Clear Bookmarks\u201d for every 1,100 yen (tax included) spent.<\/p>\n
But that\u2019s not all\u2014the hype goes global! The \u201cPersona\u201d Series 30th Anniversary animate Only Shop will be making its way to the animate Ikebukuro Flagship Store and various international locations starting in September. Additionally, Gratte locations will offer \u201cGraphic Lattes\u201d featuring character art printed directly onto the cream, along with icing cookies and \u201cGraphic Ice\u201d treats.<\/p>\n
To top it off, the animate Ikebukuro Flagship Store will feature special footage on its massive 1st-floor outdoor monitor for a limited time, and \u201cAnimate App Kisekae\u201d digital themes will be available for download. With even more collaborations on the horizon, stay tuned for more updates!<\/p>\n
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Only Shop Information<\/p>\n
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\n\u201cPersona\u201d Series 30th Anniversary animate Only Shop<\/p>\n
\nDates & Locations:<\/p>\n
September 19, 2026 \u2013 October 25, 2026: animate Ikebukuro Flagship Store (North & South Buildings, 1F Special Exhibition Space)
\nSeptember 11, 2026 \u2013 September 28, 2026: animate Taipei (\u203b), Kaohsiung Station POPUP SHOP
\nSeptember 12, 2026 \u2013 September 27, 2026: animate Hongdae, Bangkok (), Kuala Lumpur (\u203b)
\nSeptember 19, 2026 \u2013 October 4, 2026: animate Los Angeles, Hong Kong
\nSeptember 24, 2026 \u2013 October 18, 2026: animate Shanghai Flagship Store, Shanghai Wujiaochang, Hangzhou (\u203b), Beijing, Chengdu
\nOctober 3, 2026 \u2013 October 25, 2026: animate San Francisco<\/p>\n
Event Details:
\nImmerse yourself in the world of the \u201cPersona\u201d series! In addition to new merchandise, select overseas locations will feature game demo stations, allowing fans to dive even deeper into the experience.<\/p>\n
\u203bDenotes stores planning to host game demo stations. Some locations are still being finalized, so please check official announcements for the latest updates.
\n\u203bAvailable titles for demo will vary by store.
\n\u203bSome locations are also considering game software sales.<\/p>\n
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Fair Information<\/p>\n
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\n\u201cPersona\u201d Series 30th Anniversary animate Fair<\/p>\n
Dates & Locations:<\/p>\n
September 19, 2026 \u2013 October 25, 2026: All animate stores in Japan, animate Online Shop
\nSeptember 11, 2026 \u2013 September 28, 2026: animate Taichung
\nSeptember 12, 2026 \u2013 September 27, 2026: animate Busan, Jamsil Lotte, Suwon
\nSeptember 24, 2026 \u2013 October 18, 2026: animate Guangzhou, Xiamen
\nOctober 31, 2026 \u2013 November 15, 2026: animate Xinyi<\/p>\n
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Event Details:<\/p>\n
During the campaign period, for every 1,100 yen (tax included) spent on \u201cPersona\u201d merchandise (including pre-order deposits), or for every individual book, audio, visual, or game title purchased\/pre-ordered (with a minimum deposit of 1,100 yen), you will receive one random bonus item.<\/p>\n
Bonus Content: Bonus Clear Bookmarks (8 designs total)<\/p>\n
Designs are distributed randomly and cannot be selected.
\nFair conditions listed are for stores in Japan. For international store conditions, please check their respective social media accounts.<\/p>\n
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Gratte Information<\/p>\n
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\n\u201cPersona\u201d Series 30th Anniversary animate Fair Commemorative Gratte<\/p>\n
\nDates & Locations:<\/p>\n
September 19, 2026 \u2013 October 25, 2026: animate Ikebukuro Flagship Store, Akihabara ANNEX, Shibuya, Kichijoji PARCO, Yokohama VIVRE, Nagoya, Osaka Nipponbashi, Okayama, Sendai, Umeda
\nSeptember 11, 2026 \u2013 September 28, 2026: animate Taipei, Kaohsiung
\nSeptember 12, 2026 \u2013 September 27, 2026: animate Hongdae, Jamsil Lotte, Bangkok, Kuala Lumpur
\nSeptember 19, 2026 \u2013 October 4, 2026: animate Hong Kong
\nSeptember 24, 2026 \u2013 October 18, 2026: animate Shanghai Flagship Store, Hangzhou, Beijing, Chengdu, Xiamen<\/p>\n
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Related News<\/p>\n
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\nSpecial Video Screening at animate Ikebukuro Flagship Store
\nA special promotional video will play on the massive 1st-floor monitor.
\nDuration: September 18, 2026 \u2013 September 24, 2026<\/p>\n
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What is the \u201cPersona\u201d Series?<\/p>\n
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\nSince the debut of the first title, \u201cGoddess Ibunroku Persona,\u201d the series will reach its landmark 30th anniversary in 2026.
\nSet in various Japanese cities, \u201cPersona\u201d is a juvenile RPG series that lets players experience everyday life\u2014school, friendship, and romance\u2014while simultaneously confronting an occult \u201cextraordinary\u201d world of urban legends and rumors.
\nA \u201cPersona\u201d is the manifestation of one\u2019s \u201cother self\u201d lurking within, appearing in the form of ancient gods or demons. The series depicts the growth of young boys and girls who awaken to this power of the heart, coming together to resist overwhelming odds.<\/p>\n
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About SEGA (https:\/\/www.sega.co.jp\/)<\/a><\/p>\n \u00a0<\/p>\n \u00a0<\/p>\n SEGA focuses on the planning, development, and sales of games for consoles, PCs, and smartphones. Beyond gaming, they utilize their expertise to develop digital services and character-based merchandise (such as prizes). SEGA delivers content developed in Japan and overseas studios to the world through its global network of bases.<\/p>\n \u00a0<\/p>\n About ATLUS (https:\/\/www.atlus.co.jp\/<\/a>)<\/p>\n \u00a0<\/p>\n \u00a0<\/p>\n ATLUS is a company dedicated to delivering entertainment content that resonates worldwide through its unique creativity. Since its founding in 1986, it has expanded into various entertainment ventures, currently focusing on console game development and character business.<\/p>\n \u00a0<\/p>\n About animate (https:\/\/www.animate.co.jp\/<\/a>)<\/p>\n \u00a0<\/p>\n animate is a specialty retailer for anime, comics, and games with locations across Japan and overseas. The first store, \u201canimate Ikebukuro,\u201d opened in March 1983 in front of Sunshine City. As of April 2024, it has expanded to 126 stores across Japan and 19 stores internationally\u2014including major cities in East Asia like Shanghai, Seoul, Bangkok, and Taipei, as well as Los Angeles in North America. \u2605Related Links Please note that event details are subject to change, postponement, or cancellation due to various circumstances.<\/p>\n (C)ATLUS. (C)SEGA.<\/p>\n *Some parts of this text have been translated using machine translation<\/p>\n","protected":false},"excerpt":{"rendered":"The collaboration of the century continues! animate Ltd. and SEGA Corporation are currently in the midst of a…\n","protected":false},"author":2,"featured_media":624106,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[61,60,80],"class_list":["post-624105","post","type-post","status-publish","format-standard","has-post-thumbnail","category-technology","tag-ie","tag-ireland","tag-technology"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/624105","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/comments?post=624105"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/624105\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media\/624106"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media?parent=624105"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/categories?post=624105"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/tags?post=624105"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"\"](\"https:\/\/www.newsbeep.com\/ie\/wp-content\/uploads\/2026\/09\/img_a6f4209f261e6ed0189e120f8aa4207187666.png\")
<\/p>\n![\"\"](\"https:\/\/www.newsbeep.com\/ie\/wp-content\/uploads\/2026\/09\/img_da1d987175e269b50c68fa26ab1ed6d646255.png\")
<\/p>\n
\n*Data as of late April 2026.<\/p>\n
\n[SEGA\/ATLUS x animate Special Collaboration Site<\/a>]
\n[\u201cPersona\u201d Series 30th Anniversary animate Fair<\/a>]
\n[\u201cPersona\u201d Series 30th Anniversary animate Only Shop<\/a>]<\/p>\n