{"id":662308,"date":"2026-10-22T18:04:07","date_gmt":"2026-10-22T18:04:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/ie\/662308\/"},"modified":"2026-10-22T18:04:07","modified_gmt":"2026-10-22T18:04:07","slug":"tms-helps-level-up-monopoly-at-mcdonalds-in-the-u-s-by-giving-fans-more-of-what-they-want","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ie\/662308\/","title":{"rendered":"tms helps level up Monopoly at McDonald\u2019s in the U.S. by giving fans more of what they want\u00a0"},"content":{"rendered":"<p>Monopoly at McDonald\u2019s is back for its second year in a row after a successful return to the U.S.* This time, the game is even simpler to follow, and we\u2019ve supercharged the digital experience to make it especially exciting with even more fan-favorite prizes.\u00a0\u00a0<\/p>\n<p>At its core, the 2026 program preserves the straightforward journey that players already know and love: peel, then scan for a chance to win. Instant win food and points are redeemed seamlessly in-app, while property pieces fuel gameboard progression. We also introduced a new Chance Card which unlocks interactive gameplay opportunities, adding an extra layer of surprise, engagement, and prize-winning potential along the way.\u00a0<\/p>\n<p>To bring Monopoly at McDonald\u2019s to life, tms delivered an integrated retail and digital experience designed to seamlessly educate customers, build excitement and winner believability, and drive loyalty. tms\u2019 approach leverages a mix of best practices from past years of delivering this iconic program, while combining key insights learned from the 2025 launch.\u00a0\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"Monopoly at McDonald\u2019s is back for its second year in a row after a successful return to the&hellip;\n","protected":false},"author":2,"featured_media":662309,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[61,60,43,80],"class_list":["post-662308","post","type-post","status-publish","format-standard","has-post-thumbnail","category-technology","tag-ie","tag-ireland","tag-news","tag-technology"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/662308","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/comments?post=662308"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/662308\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media\/662309"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media?parent=662308"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/categories?post=662308"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/tags?post=662308"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}