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On Wednesday, Meta Platforms, Inc. CEO Mark Zuckerberg outlined the company’s long-term AI strategy, highlighting personal superintelligence, proprietary AI models and smart glasses as key bets that could shape its next phase of growth. <\/p>\n
Zuckerberg Says Personal Superintelligence Is Meta’s North Star <\/p>\n
During Meta’s third-quarter 2026 earnings call, Bernstein analyst Mark Shmulik asked Zuckerberg whether the company was entering a new era with its Muse AI models at the center of its business. <\/p>\n
Zuckerberg said Meta’s vision of personal superintelligence builds on its longstanding mission to empower individuals and help people connect. <\/p>\n
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He pointed to a letter he wrote more than a year ago outlining personal superintelligence as the “North Star” guiding the company’s work, adding that Meta wants to put the power of advanced AI into everyone’s hands. <\/p>\n
Meta Wants to Build Its Own AI Models and Agents <\/p>\n
Zuckerberg said Meta has worked toward this vision for some time, including restructuring its AI efforts and establishing a dedicated lab to develop models for personal AI agents. <\/p>\n
He argued that Meta can deliver the best user experience by developing and controlling the entire technology stack, from underlying AI models to the agents people interact with. <\/p>\n
Smart Glasses Fit Into Meta’s Long-Term AI Strategy <\/p>\n
The tech billionaire also connected Meta’s AI ambitions to its hardware investments, particularly smart glasses and other next-generation devices. <\/p>\n
He said the company has long sought to develop new hardware platforms that can deliver better end-to-end experiences, adding that he expects these efforts to come together further in the coming years. <\/p>\n
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