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The Clifford boot.<\/p>\nKerry great David Clifford and McKvr have launched ‘the Clifford Boot’ for young players, with the product going on sale from 10am on Tuesday.<\/p>\n
Designed specifically for young GAA players, the Clifford Boot marks a significant step for the Irish, family-run brand as it moves into footwear for the first time.<\/p>\n
The boot launches as part of McKvr’s ‘Kick Like Clifford’ campaign, fronted by David himself and comes in a bold red and black while it is available as velcro or laced in junior and adult sizes up to size 10.<\/p>\n
The Clifford Boot is the first step in McKvr’s move into footwear with a separate high-end boot, distinct from the Clifford range, for elite players in development although it is set to come to market in 2027.<\/p>\n
\u201cBringing our first youth football boot to market is a proud moment for McKvr,” said Padraic McKeever, Managing Director, McKvr.<\/p>\n
“Footwear is a new category for us, and following the recent launch of our first gym range, it reflects how we\u2019re broadening our offering and growing as a sports brand.<\/p>\n
“It\u2019s an exciting time for the business and to do it alongside David Clifford, and for the young players who look up to him, makes it all the more special.\u201d<\/p>\n
The Clifford boot.<\/p>\n
David Clifford, McKvr Brand Ambassador, added: \u201cTo have a boot with my name on it, that young players can lace up and go practice in is a brilliant feeling.<\/p>\n
“For me it\u2019s always been about the training and the repetition, and if these boots get a few more kids out there bettering themselves, that means a lot.<\/p>\n
“I hope it gets them out onto the pitch putting in the same work and getting the same enjoyment.\u201d<\/p>\n