{"id":669979,"date":"2026-10-30T15:34:16","date_gmt":"2026-10-30T15:34:16","guid":{"rendered":"https:\/\/www.newsbeep.com\/ie\/669979\/"},"modified":"2026-10-30T15:34:16","modified_gmt":"2026-10-30T15:34:16","slug":"omdia-global-smartphone-shipments-declined-20-percent-yoy-in-q3-2026","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ie\/669979\/","title":{"rendered":"Omdia: global smartphone shipments declined 20 percent YoY in Q3 2026"},"content":{"rendered":"<p>According to a new report by research firm Omdia, global smartphone shipments declined 20 percent year-on-year in the third quarter of 2026. Manufacturers shipped a total of 254.7 million units during the quarter.<\/p>\n<p>The report noted that this was the lowest third-quarter shipment volume since 2013, attributing the decline to rising smartphone prices.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"inline-image\" width=\"1200\" height=\"743\" src=\"https:\/\/www.newsbeep.com\/ie\/wp-content\/uploads\/2026\/10\/1793374456_362_gsmarena_001.jpg\" alt=\"Omdia: global smartphone shipments declined 20 percent YoY in Q3 2026\"\/><\/p>\n<p>Samsung retained its position as the world&#8217;s largest smartphone maker, shipping 57.8 million units, however, it was down 5 percent year-on-year.<\/p>\n<p>Apple followed closely with 56.5 million iPhones shipped, keeping its shipment numbers unchanged compared to the same quarter last year.<\/p>\n<p>Xiaomi secured the third spot with 30.7 million units shipped, marking a 29 percent decline year-on-year.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"inline-image\" width=\"1200\" height=\"798\" src=\"https:\/\/www.newsbeep.com\/ie\/wp-content\/uploads\/2026\/10\/1793374456_583_gsmarena_002.jpg\" alt=\"Omdia: global smartphone shipments declined 20 percent YoY in Q3 2026\"\/><\/p>\n<p>Oppo ranked fourth with 23.4 million units, down 39 percent from last year, while vivo rounded out the top five with 19.3 million units shipped, representing a 33 percent decline compared to Q3 2025.<\/p>\n<p>The report notes that brands are focusing on profitable markets and key products amid component shortages, adjusting RAM\/storage configurations and trimming model lineups to manage rising costs and protect margins.<\/p>\n<p>Omdia expects global smartphone shipments to decline by a further 12 percent this year, with the market likely to continue falling in 2027, although at a slower pace.<\/p>\n<p class=\"article-source\"><a href=\"https:\/\/omdia.tech.informa.com\/pr\/2026\/oct\/global-smartphone-shipments-fell-20percent-in-3q26-the-lowest-third-quarter-total-since-2013\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"According to a new report by research firm Omdia, global smartphone shipments declined 20 percent year-on-year in the&hellip;\n","protected":false},"author":2,"featured_media":669980,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[61,60,202,80],"class_list":["post-669979","post","type-post","status-publish","format-standard","has-post-thumbnail","category-mobile","tag-ie","tag-ireland","tag-mobile","tag-technology"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/669979","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/comments?post=669979"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/posts\/669979\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media\/669980"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/media?parent=669979"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/categories?post=669979"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ie\/wp-json\/wp\/v2\/tags?post=669979"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}