AI already transforming sport across the Olympic Movement
The IOC and its partners are already harnessing the power of artificial intelligence to enhance the Olympic experience and drive innovation throughout the Olympic Movement.
At the Paris 2024 Olympic Games, AI-powered tools were deployed to safeguard athletes from cyber abuse, while new technologies offered athletes real-time performance insights to support smarter decision-making.
AI also played a key role in improving the fairness and accuracy of judging and refereeing through the provision of precise metrics, and brought fans closer to the action through immersive broadcast experiences, including multi-cam replays, ground-breaking visuals such as athlete tracking and intelligent stroboscopic analysis, and automated highlights generation.
Beyond the field of play, AI is supporting Games organisers in optimising operations and advancing sustainability goals through predictive modelling and energy management tools. The IOC is also exploring AI applications in talent identification, while supporting the responsible use of AI to improve operational efficiency across the Olympic Movement through training programmes, webinars, on-site training and online courses.