The 2025 Lamborghini Temerario by Ad Personam
©2025 Lamborghini
Ready to unleash your wallet on the brand-new 2025 Lamborghini Temerario? Brace yourself—choosing the perfect exterior color might just be the most difficult challenge you’ll face. While the automaker offers its hybrid twin-turbocharged 4.0-liter V8-powered supercar in a few standard colors—Blu Marinus (a deep, vibrant blue) and Verde Mercurius (a bold, metallic green) immediately come to mind—there is a colossal palette of extended hues that include metallic, matte, and pearl finishes that extend far beyond the core launch colors.
One striking example was revealed this week at an exclusive event in Miami Beach, Florida, during Art Basel Miami 2025. Commissioned under Lamborghini’s Ad Personam program, the jaw-dropping finish blends Verde Shock, Grigio Maat, and Nero Nemesis tones into an intricate artistic pattern that accentuates the car’s aerodynamic lines—Lamborghini says the paint job demanded 320 hours of hand-applied paintwork above and beyond the standard exterior paint requirements to achieve the innovative crystal paint effect.
The cabin of the 2025 Lamborghini Temerario by Ad Personam
©2025 Lamborghini
The Italian automaker said the striking Temerario paintwork was executed to underscore the lightweight engineering of the “Alleggerita” package, which incorporates extensive use of carbon fiber for customers with stronger track-driving ambitions, thereby highlighting the limitless possibilities of the Ad Personam personalization program.
In attendance at the exclusive Miami Beach debut were more than 500 Lamborghini customers and VIPs, as well as Automobili Lamborghini Chairman and CEO Stephan Winkelmann and Chief Marketing and Sales Officer Federico Foschini. Automobili Lamborghini America Chief Executive Officer Andrea Baldi joined them.
“This Temerario Ad Personam is a testament to our philosophy that true luxury lies in personalization. Every detail, from the crystal paintwork to the handcrafted interior, showcases the depth of creativity and craftsmanship that only Lamborghini can offer,” remarks Stephan Winkelmann. “The Temerario represents the boldest expression of Lamborghini’s future, where groundbreaking technology, artisanal mastery, and the freedom of Ad Personam customization converge. This car doesn’t just push boundaries; it redefines what a super sports car can be.”
The 2025 Lamborghini Temerario by Ad Personam on stage
©2025 Lamborghini
Complementing the exterior, the passenger cabin offers its own distinctive design language. Inside the two-place cockpit, sport seats in Grigio Octans are accented by Verde Scandal details. The exterior crystal paint is mirrored on the fighter-jet-like start-and-stop cover. And the Temerario logo on the seats (and the Bull emblem on the rear wall) are both embroidered using a technique that mirrors that of the crystal paint’s exterior pattern. Lastly, an Ad Personam plate certifies the exclusivity.
The Temerario—the only production super sports car with a combustion engine capable of reaching 10,000 rpm—is conceived and built at Lamborghini’s headquarters in Sant’Agata Bolognese, Italy. Customer deliveries are set to begin in the first quarter of 2026. Happy New Year to those fortunate owners.