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Hasbro (HAS) has drawn investor attention after recent share price moves, with the stock showing mixed short term performance but positive returns over the past month and the past three months.
See our latest analysis for Hasbro.
At a share price of $86.20, Hasbro’s recent 1 month share price return of 5.15% and 3 month share price return of 14.69% contrast with a more modest year to date share price return of 3.89%. The 1 year total shareholder return of 54.74% and 3 year total shareholder return of 54.88% suggest momentum has recently been stronger for investors who have stayed the course.
If Hasbro’s rebound has you looking beyond a single name, this could be a good time to broaden your search with fast growing stocks with high insider ownership.
With the shares at $86.20 and an indicated intrinsic discount plus only a small gap to analyst targets, the key question now is whether Hasbro still trades below its true value or if the market is already pricing in future growth.
Against Hasbro’s last close at $86.20, the most followed narrative points to a higher fair value estimate, built around earnings recovery and margin expansion.
Cost rationalization, supply chain diversification, and SKU optimization (cutting low-margin or tariff-hit products) post-Entertainment One divestiture are enhancing operational efficiency and offsetting input cost headwinds, which is expected to structurally improve net margins and EBITDA over the next several years.
Curious what kind of revenue path and margin profile need to line up to support that higher value, and what future earnings level ties it all together? The full narrative lays out a detailed earnings ramp, a reworked profit margin, and a future P/E that many investors usually associate with stronger growth stories. If you want to see how those moving parts connect to today’s price, the next step is to read the valuation logic in full.
Result: Fair Value of $92.46 (UNDERVALUED)
Have a read of the narrative in full and understand what’s behind the forecasts.
However, this upside story can be derailed if demand for core franchises softens, or if tariff and supply chain pressures keep squeezing margins more than expected.
Find out about the key risks to this Hasbro narrative.
While the narrative and fair value estimate suggest upside, Hasbro’s current P/S ratio of 2.8x tells a tougher story. That level is higher than the US Leisure industry average of 1x, the peer average of 1.3x, and even the fair ratio of 2.2x that the market could move towards.
Put simply, the share price already reflects a richer sales multiple than both sector and peers, with some extra stretch versus the fair ratio. For you, that raises a practical question: is the earnings and margin recovery case strong enough to keep that gap from becoming valuation risk over time?
See what the numbers say about this price — find out in our valuation breakdown.
NasdaqGS:HAS P/S Ratio as at Jan 2026
If you are not fully on board with this view or you prefer to weigh the numbers yourself, you can shape your own storyline in just a few minutes with Do it your way.
A great starting point for your Hasbro research is our analysis highlighting 2 key rewards and 2 important warning signs that could impact your investment decision.
If you only stop at Hasbro, you could miss out on other compelling setups, so consider building your watchlist with a broader mix of potential opportunities.
This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.
Companies discussed in this article include HAS.
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