This strategic addition to the executive leadership team signals a new era for the ABB FIA Formula E World Championship as it continues to push the boundaries of electric mobility, digital innovation and GenAI.
Dan is a familiar face within the paddock, having been a pivotal figure in the championship’s technological evolution since 2019. During his tenure as a consultant, he was instrumental in developing the robust technical infrastructure that supports the series’ unique street-racing format, Formula E’s broadcast presence and its sustainability initiatives.
PREVIEW: Jeddah brings back-to-back action for Rounds 4 & 5
He brings more than 15 years’ experience across sport, media, broadcast and live events as a technology and commercial leader and has operated as a fractional CTO, delivering complex, high-performance technology programmes.
In this new role, Dan will oversee Formula E’s technology strategy and culture of innovation, including supporting the delivery of the GEN4 car for Season 13, which represents a significant step-change in performance and efficiency, alongside the championship’s integration with technology partners such as ABB, Google Cloud, Infosys & TATA. He will spearhead the adoption of emerging technologies to drive world-class performance and innovation across the series.
He will focus on enhancing the “fan-first” digital experience by implementing cutting-edge, low-latency data streaming and immersive viewing technologies that bring the thrill of the track closer to global audiences and has also been tasked with ensuring that the technology roadmap is rooted in environmental responsibility, aligning technical innovations with Formula E’s industry-leading net-zero carbon commitment.
Jeff Dodds, CEO, Formula E, said: “Technology sits at the heart of everything Formula E does – from how we race, to how we innovate and how we accelerate sustainable human progress. Dan’s appointment as our first Chief Technology Officer reflects our commitment to pushing boundaries and evolving at pace.
“As we look ahead to the GEN4 era and continue to harness cutting-edge partnerships such as Google Cloud, Dan’s leadership will be instrumental in shaping the future of the championship and delivering world-class performance on and off the track.”
Dan Cherowbrier, CTO, Formula E, said: “Formula E is unlike any other championship in world sport. It combines innovation, purpose and performance at the highest level and sets a benchmark for how modern sport should operate. Having worked closely with Formula E since 2019, I’ve seen first-hand the ambition and potential of the series, the racing teams and our partners.
“I’m proud to join the Formula E team at what is a pivotal moment for us as we enter the GEN4 era. I’m excited to lead the next phase of technological evolution – continuing to redefine what’s possible, not only in electric racing, but across motorsport and beyond.”
SCHEDULE: Where, when and how to watch or stream the 2026 Jeddah E-Prix, Rounds 4 and 5
Saudi Arabia has been a staple of the Formula E calendar since Season 5, and found a new home at the Jeddah Corniche Circuit last season. The double-header weekend promises plenty of action and the return of PIT BOOST, all whilst racing under the lights at night over February 13 and 14.
Free Practice 1: Thursday 12 February, 20:00 local/17:00 UTC
Free Practice 2: Friday 13 February, 13:30 local/10:30 UTC
Qualifying: Friday 13 February, 15:40 local/12:40 UTC
Race: Friday 13 February, 20:05 local/17:05 UTC
Free Practice 3: Saturday 14 February, 13:30 local/10:30 UTC
Qualifying: Saturday 14 February, 15:40 local/12:40 UTC
Race: Saturday 15 February, 20:05 local/17:05 UTC
View the full schedule in your time zone and check the broadcaster listings or tap the Ways to Watch button above to find out where to watch all the racing action where you live.
Formula E’s Evo Sessions return in Jeddah
The world’s biggest creators. The world’s fastest electric race car. EVO Sessions is back. After a legendary Season 11, we’re taking the spectacle to the Jeddah Corniche Circuit. Don’t miss the next generation of drivers as they take on the GEN3 Evo — streaming live on YouTube, February 15.
Follow the race LIVE on web and in the Formula E app!
Follow all the action on-track as it happens in the Race Centre.
Keep across Live Timing – which includes a real-time interactive track map and the ability to follow your favourite driver during every session of every E-Prix – plus highlights, detailed session reports, exclusive interviews, all the standings and results as well as data, insight and reaction from trackside.
LIVE: Follow every lap live, with reaction and coverage at fiaformulae.com/live
Additionally, Formula E’s social media channels, website, and app will provide session reports, exclusive interviews, and behind-the-scenes insights from trackside during the five-day event.
Find out more
WATCH: How to watch every Formula E race in your country
UNMISSABLE: Watch the brand-new season of ‘Driver’ on Amazon Prime
CALENDAR: Here’s every race set for the 2025/26 Formula E season
FOLLOW: Download the Formula E App on iOS or Android
TICKETS: Secure your grandstand seats and buy Formula E race tickets
HIGHLIGHTS: Catch up with every race from Formula E IN FULL
HOSPITALITY: Experience Formula E and world-class motorsport as a VIP