Doja Cat’s Vie full merchandise collection has arrived. The musician has teamed up with Amazon Music, expanding on her creative collaborations with the company for the extended drop. Her 1980s-inspired aesthetic was translated into t-shirts, tank tops, hoodies, hats, a signature beret, and more for fans to get their own Vie aesthetic. Additionally, the release includes an Amazon-exclusive Vie clear vinyl with alternate cover art.
The Vie merch drop comes just as Doja Cat announced the global tour for her fifth studio album. Set to begin later this year with previously announced shows in New Zealand, the headlining tour continues through December 2026, with stops in Buenos Aires, Mexico City, Dublin, London, Lisbon, Paris, Chicago, Denver, Vancouver, Los Angeles, Las Vegas, Miami, and more.
Vie was released last Friday (Sept. 26) and features SZA across 15 tracks.
“I do want to be self-aware enough to admit the fact that this is a pop-driven project,” detailed the 29-year-old.”I know that I can make pop music, and pop is just that it’s popular. It starts to become a bit of a thing that’s viewed as a sport by people who are just bystanders to it, who enjoy it, but maybe also don’t respect it or what it is, which is just music. There are some people who don’t see it as music. They see it as if this is some kind of football for girls and gays.”
Take a look at Doja Cat’s full Vie collection below and shop the drop here.
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