Triple Green CineCapital, a new film investment venture focused on Southeast Asian markets, has launched at the JAFF Market in Yogyakarta, Indonesia.
The company, led by Singapore-based producer Leonard Lai and Vietnam’s Hang Trinh, aims to raise $3 million in capital by 2029 to finance and produce commercial features targeting the region’s growing cinema audiences.
Lai has produced 21 features, including multiple installments of Singapore’s “Ah Boys to Men” franchise, which has collectively earned more than $40 million. Five of his titles rank among the top 10 box office films in Singapore, and his projects have gained Golden Horse Award recognition.
Trinh brings distribution experience across more than 500 major releases in Vietnam’s cinema and digital sectors, plus overseas distribution of over 80 Vietnamese films across 32 territories. Her investment portfolio has delivered returns up to 40% on titles released across Asia, North America, Australia and Europe.
“Southeast Asia is the third most populous region in Asia, making it one of the most high-potential film markets in the world,” Lai said in a statement.
“Vietnam is growing fast, but it is also a tricky market for international investors,” Trinh added, highlighting the need for local expertise and structured deals.
Triple Green CineCapital’s strategy encompasses film production, acquisition and distribution, sponsorship and regional incentive optimization. The venture will target commercial genres including action, thriller, horror, family drama, romantic comedy, animation and adaptations.
The company’s model emphasizes quarterly project tracking, shareholder voting, deal transparency and regular financial reporting designed to appeal to global investors.