Fondazione Milano Cortina 2026 announces the launch of Promo26, an exclusive promotion dedicated to fans aged 26 and under, offering young spectators a unique opportunity to experience live the greatest event and show in the world: the Olympic Opening Ceremony of the Olympic Winter Games.
Starting today, 22 January, eligible fans will be able to purchase two tickets for the price of one to attend one of the most anticipated moments of the Games. The exclusive offer is valid exclusively for Category D tickets, while availability lasts.
The Olympic Opening Ceremony is much more than a show: it is a global event, watched by millions of people around the world, and a once-in-a-lifetime opportunity. It’s not just a ticket, it’s history.
The Ceremony will take place on Thursday, 6 February, in Milano, at the iconic San Siro Stadium, starting at 8.00 pm. Created by Balich Wonder Studio, one of the world’s leading producers of large-scale ceremonies, the Opening Ceremony will combine sport, music and live performance in a powerful and contemporary narrative, bringing to life the spirit of the Games.
The stage will welcome stars and leading figures from Italian and international music and entertainment, including Andrea Bocelli, Mariah Carey, Laura Pausini, Matilda De Angelis and Pierfrancesco Favino. More globally recognised talent is due to be announced over the coming days. Together, they will deliver an extraordinary show centred on Harmony, a collective story that will officially mark the beginning of the Milano Cortina 2026 Olympic Winter Games.
Being there means experiencing the greatest live show in the world, sharing an unforgettable emotion and becoming part of a moment that will remain in collective memory forever.
Be there. Don’t miss out. Experience it live.
Secure your seat in history: buy your tickets at this link