JazzCash, Pakistan’s leading digital financial services platform, has onboarded its 1 millionth Raast QR-enabled merchant, advancing PM Shehbaz Sahrif Cashless economy initiative. This milestone cements JazzCash’s position as the nation’s largest QR ecosystem in line with State Bank of Pakistan’s (SBP) ambition to formalize the economy.
Kaan Terzioglu, VEON CEO; Aamir Ibrahim, JazzCash Chairman and Murtaza Ali, CEO JazzCash, onboarded 1 millionth merchant. The milestone was marked at a retail outlet operated by the Behbud Association, a non-profit dedicated to the vocational training and economic empowerment of women. By equipping Behbud’s artisans with instant digital payment tools, JazzCash is driving a targeted mission to integrate women-led micro-enterprises into the formal economy.
By simplifying the onboarding process and leveraging the SBP’s interoperable Raast framework, JazzCash has turned the traditional cash-only model into a documented, high-velocity financial ecosystem.
Murtaza Ali, CEO of JazzCash, emphasized the platform’s role in broadening this digital footprint, and said, “Reaching 1 million QR-enabled merchants is a significant step in embedding digital payments into the daily lives of Pakistanis. From neighbourhood shops to mission-driven organizations like Behbud Association, JazzCash is enabling seamless, interoperable payments that support small businesses and strengthen the digital economy. Our focus remains on making financial services accessible, intuitive, and relevant for every Pakistani.”