Packers radio games moved to 95.7 FM after iHeart Media ends sports radio on 97.3 FM
iHeartMedia says both the Green Bay Packers and Wisconsin Badgers football games move immediately to 95.7 FM.
Updated: 4:21 PM CDT Oct 13, 2025
iHeartMedia Milwaukee announced major changes to its stations, including ending sports radio on 97.3 FM. The company says Green Bay Packers and Wisconsin Badgers football broadcasts previously heard on 97.3 FM will move to 95.7 WRIT-FM.Previously called 97.3 The Game, iHeartMedia says in a statement the station will now be known as B97.3, “a new Adult Contemporary station branded ‘Feel Good Favorites,’ effective immediately.”iHeartMedia adds, the station will focus on songs from artists including Adele, Michael Jackson, Pink, Maroon 5 and Madonna. The station will also add a full lineup of personalities.Last week, iHeartMedia announced that morning sports talk radio hosts Steve Czaban and Brian Butch would no longer be part of 97.3 The Game. Afternoon host and Big 12 Sports contributor Drew Olson announced on X, formerly known as Twitter, that his show is still on in Madison, the iHeart Radio app, and on DrewandKB.com.
MILWAUKEE —
iHeartMedia Milwaukee announced major changes to its stations, including ending sports radio on 97.3 FM. The company says Green Bay Packers and Wisconsin Badgers football broadcasts previously heard on 97.3 FM will move to 95.7 WRIT-FM.
Previously called 97.3 The Game, iHeartMedia says in a statement the station will now be known as B97.3, “a new Adult Contemporary station branded ‘Feel Good Favorites,’ effective immediately.”
iHeartMedia adds, the station will focus on songs from artists including Adele, Michael Jackson, Pink, Maroon 5 and Madonna. The station will also add a full lineup of personalities.
Last week, iHeartMedia announced that morning sports talk radio hosts Steve Czaban and Brian Butch would no longer be part of 97.3 The Game. Afternoon host and Big 12 Sports contributor Drew Olson announced on X, formerly known as Twitter, that his show is still on in Madison, the iHeart Radio app, and on DrewandKB.com.
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